Bmw E30 Race Car With S50 E36 M3 Motor on 2040-cars

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BMW M235i Racing restores our faith in 'M'

Based on the upcoming BMW 2 Series and aimed at amateur and semi-professional racers, the 2014 BMW M235i Racing is a stripped-down, race-spec coupe ready to take on the Nürburgring in the VLN Endurance Championship race series against cars from Audi, Porsche and Toyota.
Obvious in the image above (click to enlarge), BMW has given the M235i Racing the wide-body treatment with a track that has been stretched by 3.5 inches. Under the hood, the 3.0-liter turbocharged inline six-cylinder receives a power boost from a stock 322 horsepower up slightly to 333 hp, while other modifications include a full FIA roll cage, a racing fuel tank and a limited slip rear differential.
The M235i Racing replaces the M3 GT4 as BMW's factory racer, and it will be priced at 59,500 euros (close to $80,000), which is about as affordable as a factory-prepped racecar can get. The full press release is posted below, but we can't wait to see this car in action next year.

BMW starts Apple-like "Genius" program to explain tech

Even workaday cars are so capable now that even most auto scribes don't truly find out about a car's limits until a professional driver shows them what they are. It's the same with a vehicle's suite of features and the technology inside - there's so much of it that most people will have no idea what their cars can offer them. BMW is the latest company to make a personal effort to change that, introducing "young, tech-savvy employees" to dealerships as part of its "BMW Genius Everywhere" initiative.
Having no part in the actual sale of a vehicle, a BMW Genius is present on the showroom floor only to answer questions about the company's products and their features. If the customer decides to buy, he is transferred to a salesperson. A pilot program in the UK proved its effectiveness, it will now be rolled out across Europe and then come to the United States toward the end of this year in time for the launch of the i3. Details are still being worked out, but each BMW dealer will have at least one Genius.
For assistance that doesn't require visiting the auto mall, BMW is also putting vehicle and feature tutorials on its US website to "make our knowledge about our brand more interesting and more accessible to the consumer." They will appear online sometime in the latter half of the year, and will also be bundled into iPhone and iPad apps.

BMW discussing new plant with Mexican authorities

Drawn in by low wages and manufacturing costs, BMW could be the next automaker to set up a manufacturing facility in Mexico. Automotive News is reporting that the German automaker has had discussions with local Mexican governments regarding a possible assembly plant, but there is no word as to when a decision may come down. Last we heard, BMW was reportedly looking to build the 3 Series in Mexico.
A key determining factor for this new plant is a free-trade agreement between the US and Europe, which according to the article, would give BMW better "flexibility and cost structure" to open another plant in North America. In terms of luxury automakers, Audi is currently building a new plant in Mexico and Mercedes-Benz is considering opening one in conjunction with Nissan for the CLA-Class, and in the bigger picture, Honda and Mazda are also preparing to kick off vehicle production in Mexico.