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BMW hires Ferrari chief engineer Fedeli

There's going to be a little bit more Prancing Horse in some future BMWs because the Bavarian brand is hiring Ferrari chief engineer Roberto Fedeli to join the company in November. Fedeli's new position is still somewhat of a mystery though, and he reportedly might be lending his talents to the high performance M division or possibly even Rolls-Royce. When asked by Automotive News Europe, BMW said that it "currently can't say what his role will be."
Regardless of his new job, Fedeli was a big get for BMW because of his strong résumé. He has been with Ferrari since 1988 and led the engineering for the famous Italian automaker's vehicles since 2007. Fedeli tendered his resignation in September at around the same time that chairman Luca di Montezemolo announced his decision to leave the company. However, Ferrari told ANE that there was no connection between the two events.

BMW 328d confirmed for New York debut

Late last year, some of BMW's future diesel plans for the US market were leaked, and we learned that a diesel-powered version of the 3 Series sedan (pictured above in 335i guise) would be coming in the first quarter of 2013. That report appears to be holding true, as BMW has just confirmed the debut of the oil-burning 328d sedan as part of the company's New York Auto Show plans.
The 328d will be powered by a turbocharged four-cylinder diesel engine good for 180 horsepower and 280 pound-feet of torque. The rear-wheel-drive sedan will hit 60 miles per hour in 7.2 seconds and fuel economy numbers could "well exceed" 40 miles per gallon. (Official EPA numbers will be released closer to the car's launch.)
Elsewhere on BMW's New York stand, the company will show off the 3 Series Gran Turismo that debuted at the Geneva Motor Show earlier this month, as well as the Concept Active Tourer that we first saw in Paris last fall. Scroll down for the official press blast.

Ruby celebrates 90 years of BMW Motorrad with special helmet collection

BMW isn't the only one celebrating its own 90th anniversary building motorbikes. So is Atelier Ruby, that French manufacturer of jewel-like motorcycle helmets.
Ruby has just released a capsule collection of helmets marking BMW Motorrad's 90th anniversary, and we want them almost as much as a Bimmer bike itself. The Munich 90 collection includes three new designs available in three helmet styles, including the signature blue and red stripes on a white background worn by BMWs of two wheels or four on the racing circuit.
Of course, these helmets, being made by Ruby as they are, won't come cheap, with jaw-dropping prices ranging from $980 to $1,450. Of course there are more cost-effective ways to protect your noggin, but few more stylish.