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BMW ponders increase in i3 production capacity on early demand

The 2014 BMW i3 is not slated to hit US showrooms until the second quarter of next year, but the response BMW has received for the all-electric hatchback has been positive enough that the automaker is already considering boosting production capacity. Bloomberg Businessweek reports that more than 8,000 customers have reserved an i3 so far, which is high, especially considering that BMW only planned to sell 10,000 i3s total in 2014.
Talking to BMW CFO Friedrich Eichiner, the report says that if the demand holds for the i3, BMW would increase capacity accordingly. The i3 goes on sale next month in Germany before a global roll out in the US, China and Japan, and with a starting price of $41,350, it is priced slightly higher than current small plug-in vehicles offered in the US like the Chevy Volt, Ford Focus Electric and Toyota Prius Plug-in, though features more use of advanced, lightweight materials.

BMW recalling nearly 570,000 1 Series, 3 Series and Z4 models over electrical issue

BMW is recalling roughly 570,000 vehicles in the United States and Canada due to faulty battery cable connectors that can fail, causing the engines in these cars to stall. Of the nearly 570,000 affected vehicles, just over 504,000 are here in the US.
The affected vehicles include 1 Series coupes and convertibles (both 128i and 135i) from the 2008 to 2011 model years; 3 Series sedans, coupes, convertibles and sport wagons (both 328i and 335i) from the 2007 to 2011 model years; and Z4 roadsters from the 2009 to 2011 model years.
According to the National Highway Traffic Safety Administration, "the connector for the positive battery cable connector and the corresponding terminal on the fuse box may degrade over time," which can eventually lead to a break in the electrical connection and a loss of power in the vehicle. If the car loses power, the engine can stall, which could possibly lead to a crash. The Detroit News reports that BMW knows of one minor collision in Canada as a result of this problem, but no injuries.

2014 BMW 328i xDrive Gran Turismo

"The Ultimate Driving Machine" has been BMW's tagline for nearly 40 years. Launched in the 1970s, the marketing campaign was a stroke of genius by ad firm Ammirati & Puris, as the phrase helped differentiate the imported Bavarian cars from their fellow European rivals by subtly pointing out that Mercedes-Benz and Audi were offering luxury models, while BMW was selling sporty and youthful driving dynamics. The campaign worked - some would argue that stands among the most effective ad campaigns ever - and countless Baby Boomers embraced the brand's fun-to-drive image by taking delivery of the company's new models.
BMW still boasts that its vehicles are "The Ultimate Driving Machine" four decades later, but the brand is very different today. It offered just a few model lines in the mid-1970s, and only a handful of vehicles within. In 2014, the automaker offers an exhaustive range comprised of nearly a dozen lines with almost 50 different models. To survive and thrive, BMW has decided it must massively broaden its appeal.
One of the latest arrivals to BMW's ever-growing stable is the 2014 3 Series Gran Turismo. The five-door hatchback is best thought of as a smaller version of the company's 5 Series Gran Turismo built on stretched 3 Series platform that, in the case of this test car, shares the running gear of the 328i xDrive sedan. On paper, the five-passenger vehicle checks all the proper boxes with regards to performance, utility and economy. But does this family-focused 3 Series still deliver driving dynamics that qualify it for the title of Ultimate Driving Machine?