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Auto blog
2015 BMW X4 gets its small-screen debut
Thu, 26 Jun 2014It's easy to dismiss the 2015 BMW X4. On one hand, the high-style crossover seems more like a boardroom decision than a practical one. In a world with the 3 Series, 4 Series, X3, 3 Series GT and 4 Series Gran Coupe, is BMW really being inundated with requests for a baby X6? Of course, when we finally got behind the wheel of the CUV for our First Drive, it proved rather entertaining, and certainly the X6's global sales success suggests that it's worth the relatively low-cost risk for the Bavarian automaker.
Now, it's the general public's chance to weigh in on the latest crossover Bimmer and vote with their dollars. The X4 is just hitting showrooms in the US, and BMW is beginning its marketing campaign for it with the slogan "Embrace the Unknown." The first TV ad shows off the CUV driving through the world's major cities as they undulate like the rolling ocean. A woman flatly says phrases starting with "Go," while a synth-heavy score plays underneath that wouldn't be out of place over the end credits in an '80s sci-fi movie.
Visually, it's actually kind of a cool ad and evokes some of the special effects from Inception. Focusing on an urban atmosphere is probably a good idea, too, because the percentage of X4s going offroad is likely to be in the low single digits, if that. Now, let's see if BMW buyers are willing to embrace the unknown of the X4. Scroll down to watch it for yourself.
BMW working on 2 Series Active Hybrid Tourer
Wed, 14 May 2014The cover may have officially been pulled off the BMW 2 Series Active Tourer at the Geneva Motor Show, but BMW has apparently continued working on other variants behind closed doors. While at first glance this prototype looks like any other Active Tourer, the "Hybrid Test Vehicle" stickers on the passenger door and rear bumper give it away as something a little different.
Details about the hybrid Active Tourer are somewhat sketchy at the moment, but BMW indicated its likely direction for the electrified hatchback in the earlier Concept Active Tourer. It used a hybridized 1.5-liter turbocharged three-cylinder engine coupled with an electric motor with a total system output of 190 horsepower and 147 pound-feet of torque. The company claimed that it had a roughly 19-mile electric range and could hit 62 miles per hour in under 8 seconds. However, the Bavarian automaker hasn't said yet whether this powertrain would be used in the production version.
The internal combustion 2 Series Active Tourer is rumored to come to the US in 2015. Given the nearly complete look of the test car, the hybrid might not be too far behind.
Electrified BMW X1 spotted testing
Tue, 09 Apr 2013So here's something interesting. This might look like an ordinary BMW X1, but take a closer glance - those stickers on the side read "hybrid test vehicle," and around back, there doesn't appear to be a tailpipe at all. But does this mean that BMW is working on a straight-up all-electric version of its smallest crossover? Let's hypothesize for a moment.
Just because we can't see a tailpipe in these photographs doesn't mean there isn't one somewhere under there. And while those hybrid stickers are an indication that there's some sort of electrification going on underhood, it could just be for a forthcoming gasoline-electric version of the X1. Lexus recently confirmed it would be bringing a small hybrid CUV to market that will compete in the X1's space, so perhaps BMW is working on another powertrain option to offer when its littlest crossover gets refreshed.
Also consider that Toyota collaborated with Tesla to bring back the RAV4 EV, which would sort of compete with the X1, so it also stands to reason that perhaps this is an early test mule for a larger all-electric vehicle in the upcoming, eco-minded BMW i range. Our spies seem pretty confident that the prototype seen here is indeed an all-out EV, but we just can't say with certainty without more evidence.