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2014 Bentley Flying Spur brings new design to four-door Continental

After showing us a couple teasers recently, not to mention the leakage of official shots earlier today, Bentley has finally pulled the cover off the all-new 2014 Flying Spur, which will receive its global debut next month at the 2013 Geneva Motor Show. The big, bespoke sedan not only promises plenty of luxury in its full redesign, but Bentley is also saying that the new Flying Spur will be the "fastest, most powerful four-door" model it has ever produced.
To make sure it comes through on that bold statement, the 2014 Flying Spur is powered by the same twin-turbocharged 6.0-liter W12 engine used in the Continental GT Speed. In the Flying Spur, this 12-cylinder engine produces 616 horsepower and 590 pound-feet of torque, and it sends that power to the ground through a new eight-speed automatic transmission and a rear-biased (40/60) all-wheel-drive system. Launching the 5,451-pound sedan from 0-60 miles per hour will take just 4.3 seconds and 100 mph comes in less than 10 seconds; overall top speed is rated at 200 mph. Even with all that power and mass, Bentley is still expecting the next-generation Flying Spur to return better EPA fuel economy than the current model with projected (but not certified) estimates of 12 miles per gallon in the city and 20 mpg on the highway.
Befitting of its more powerful engine, the Flying Spur also gets a more athletic appearance with a more upright face, arched front and rear fenders and horizontal taillights that better distinguish it from the Continental GT. The new roofline also gives the car a sportier shape and the side windows add a more contemporary look, but this car is almost identical in size to the current model including the massive rear overhang, which helps accommodate 16.8 cubic feet of cargo.

Bentley courting Maybach celebs with letter-writing campaign

When Daimler let slip that Maybach was on the chopping block, the German automaker reportedly insisted that ultra-luxury editions of the Mercedes-Benz S-Class would replace the doomed marque. We're all for a smattering of low volume, seriously pricey S-Class variants, but will the richest and most influential Maybach buyers feel the same way?
Automotive News reports that Bentley is betting that stars like Jay-Z and Samuel L. Jackson will want more than a gussied-up Benz, and the luxury car make is sending out olive branches in the form of a letter campaign. The premium Volkswagen brand is asking the high-rollers to step into a Bentley Mulsanne or perhaps a top-shelf Continental GT. To help persuade VIPs to switch to Bentley, the automaker is inviting select Maybach owners to tour its Crewe, England home.
Given the fact that many typical soccer moms and dads can afford an ML-Class, we can see why some movie stars and sultans would want to steer clear of the Three-Pointed Star. But is Bentley really going to gain much by wooing the 200 annual Maybach buyers? If a few more rap stars roll in a Bentley in their next music video, then the answer would appear to be yes.

Bentley considering diesel engine for new SUV

Turns out, in case you didn't know, the rich are just like regular people. They too are concerned about the environment, even when tooling around town in their super-luxurious Bentleys. So the automaker is weighing the idea of offering a diesel engine in its SUV offering, which could help satisfy customers' demands for more fuel-efficient engines.
Chairman and CEO Wolfgang Schreiber told Autoblog in a roundtable interview at the Geneva Auto Show that the automaker is researching whether or not a diesel engine makes sense for the brand. Bentley, owned by the Volkswagen Group, could in theory use a diesel engine from anywhere in the Volkswagen Group family. We at Autoblog have hopes they'll revive the V10 TDI used in the VW Touareg until 2010, but ever-stricter emissions laws would likely make that problematic.
But rich people aren't so much like us that they'll be worried about petty things like pricing. Schreiber admitted the diesel engine could be a $15,000 option, which he said customers would probably find "acceptable." Given that the cheapest Bentley today starts at $177,000, typical customers probably won't be diddling around worrying about an extra 15 grand.