1983 Buick Riviera Convertible Luxury on 2040-cars

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Cadillac, Buick and Chevy decisions impacted by worries abroad

European Concerns Drive GM, But Beware Of The French Connection
GM's bid to rationalize Europe will impact the products that will be offered domestically.
It seems that Europe is defining the future of General Motors more so than its home North American market. Having axed Saturn, Pontiac and Hummer, GM has done a fairly good job of repositioning its remaining four divisions, Cadillac, Chevrolet, Buick and GMC. Cadillac carries the luxury banner. Chevrolet is aimed at the masses with cars and trucks along with a nod to performance thanks to Camaro and Corvette. Buick bridges the premium gap between Chevy and Cadillac, while GMC offers a hardcore work/upscale proposition.

2015 Buick Verano gets styling tweak, loses 6-speed manual

Well, all good things must come to an end. For 2015, the Buick Verano's experiment with a manual transmission will cease, as the American manufacturer has announced it will discontinue the 6MT in the turbocharged version of its compact sedan. According to Buick, the take rate on the Verano Turbo 6MT was (unsurprisingly) low, leading to its discontinuation.
That's not the only bit of news for the Verano, though. After a few years on the market, Buick has seen fit to refresh the popular sedan. The visual changes aren't huge, really, with subtle tweaks to the headlights and taillights. We'd bargain that the average passer-by wouldn't notice a difference between the two.
The main aesthetic change is a new appearance package, available on the mid-range Convenience and Leather option groups. Unimaginatively called just that - Appearance Package - it offers up a new paint color, Desert Dusk Metallic, as well as a grille treatment and a rear spoiler. The new package is, however, limited to naturally aspirated models.

GM sweetens military discount for Buick, Chevy and GMC

American servicemen and women interested in a new vehicle from Chevrolet, Buick or GMC now have a bit more incentive to head down to their local dealer, as General Motors has announced plans to improve its military discount program.
The new GM Military Discount Program offers eligible consumers a new Chevy, Buick or GMC at invoice pricing, which in some cases can take very large chunks out of a car's retail price. When factored in with other incentives, most of which are available with the Military Discount, the bargains are thick on the ground for members of the US armed forces.
GM's Retail Sales and Marketing Support general manager, Chuck Thomson, said, "GM has long supported the military and military families, and we hope this simplified and enhanced discount will show our appreciation for their service and help make it easier for them to own one of our great new vehicles." The program is open to all active duty and reserve members in the Army, Navy, Marines, Air Force, National Guard and Coast Guard, as well as veterans that have been out of the service for less than a year. Military retirees and their spouses are also eligible for the discount.