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Opel director Sedran to succeed Docherty as Chevy Europe boss

When longtime General Motors executive Susan Docherty announced she would be stepping down from her post as the head of Chevrolet and Cadillac in Europe, there was some idle chatter that plans for the creation of a new global overseer position for the Bowtie brand was behind the move. And while US sales chief Alan Batey has indeed assumed control of Chevy worldwide since her departure announcement, Docherty's vacancy is being filled after all, with Opel chief strategist Thomas Sedran taking up the reins.
That's according to Automotive News, who reports that Sedran will be tasked with pulling Chevy out of a sales funk, much of it pegged on Europe's stagnant auto industry, which has sunk to a 20-year low. AN notes that Chevy's EU sales plunged 32 percent to 57,584 units through the first five months of 2013, but the everyday value brand is faring worlds better than Cadillac, which has sold just 167 units in Europe over the same time period.
Sedran, 48, has been in the auto industry for over 20 years. Most recently, at Opel he had been working on long-term plans for the marque, and was appointed to the brand's management board in April of last year. Prior to joining GM, Sedran was employed as a management consultant for AlixPartners, where he worked closely with Opel for six years. Sedran will assume his new duties beginning July 1.

2015 Cadillac ATS Coupe configurator is ready to get personal

If you are in the market for a luxury coupe but would prefer it to be American, then you are in luck because the configurator for the 2015 Cadillac ATS Coupe is now online.
Prices for the Cadillac start at $38,990 (including the $995 destination fee) for the 2.0-liter turbocharged four-cylinder with 272 horsepower and 295 pound-feet of torque, or $46,145 for the 321-hp, 275-lb-ft 3.6-liter V6. Gearbox options include a six-speed manual on some 2.0 models or a six-speed automatic on both of them, and they can be ordered with all-wheel drive for $2,450 to the four-cylinder or $2,600 to the 3.6.
One thing that Cadillac does especially well here is giving customers a plethora of models and options to choose from. Trim level choices include standard, luxury, performance and premium for the four-cylinder or luxury, performance and premium for the V6. There are also 10 colors available, five of which carry an extra premium of $495 or $995. Upgraded interior packages for $1,295 add improved trim and leather, as well.

Combative de Nysschen defends Cadillac move, naming change

Johan de Nysschen isn't afraid of taking quick, decisive actions, even if they are criticized. Since taking the wheel at Cadillac, he instigated moving the luxury division's base of operations to Manhattan's SoHo neighborhood and introduced a new naming scheme for the future of the brand, like he did at Infiniti. The polarizing boss recently explained his feelings about the future of Cadillac in more depth on his Facebook page, but unfortunately only his friends could read it. Thankfully, Daily Kanban posted much of the strongly worded missive for the whole world to see.
Much of the message examines the decision to move some employees to New York. De Nysschen claims that it's all about giving Cadillac distance from Detroit to reshape itself. It allows for, "No distractions. No side shows. No cross-brand corporate considerations. No homogenized lowest common denominator approach. Just pure, unadulterated, CLASS."