1987 Chevy Camaro Iroc-z ... Low Miles!!! 350 Engine!!! Z28 Iroc Must See!!! on 2040-cars

Auto blog

GM takes heat for aborted Silverado riff on 'Boston Strong' at World Series

During game five of the World Series, Chevrolet was set to do a spot of marketing for the 2014 Silverado - fans at Busch Stadium in St. Louis would hold up placards that spelled out the words "Silverado Strong," a theme that Chevy has been promoting since the Silverado's launch with the song "Strong," by Will Hoge. The St. Louis promo was ultimately called off, though, over concerns that it'd be insensitive to the visiting Boston Red Sox. (You can see the image of what the stunt would have looked like above, courtesy of one timely Reddit user.)
Now, the Busch Stadium stunt might not have been a big deal, had the St. Louis Cardinals not been playing the Boston Red Sox. Following the tragic events in Boston during the marathon back in April, the phrase "Boston Strong" gained traction among the city's citizens, especially at sporting events. So, you can imagine that Chevy's appropriation of the phrase might not sit well with some fans.
The stunt was ultimately shelved after images of the signs went viral before the game, leading to a bit of a public backlash. Chevy spokesperson Michael Albano said of the promo that it was meant to show the brand's "commitment to baseball and its fans." But after the images went viral, the company "realized there was the possibility that we may offend some of the very fans we were trying to honor," Albano told Automotive News via email.

Use this PowerPoint when convincing your spouse to let you buy a Corvette

When you are not the one in charge of the purse strings, creativity is a must when trying to get the string-holder to bankroll that next shiny object you just can't live without.
When I was a kid, I decided that life wasn't worth living if it weren't in pursuit of owning a GMC Typhoon. My 12-year-old self crafted a fiscal strategy that, when combined with my offer of a 49-percent share of ownership in the car in return for my parents' contribution of 80-percent of the purchase price, would see me behind the wheel of a Typhoon by the time I hit college. They walked away from the negotiating table and, the economic climate of the 8th grade being what it was at the time, another partner wasn't found before the Typhoon was discontinued.
Roy El-Rayes, however, has succeeded where 12-year-old me failed, and he did it by using the sort of professionalism that only a PowerPoint presentation can provide, along with some humor and bold-faced flattery.

GM sweetens military discount for Buick, Chevy and GMC

American servicemen and women interested in a new vehicle from Chevrolet, Buick or GMC now have a bit more incentive to head down to their local dealer, as General Motors has announced plans to improve its military discount program.
The new GM Military Discount Program offers eligible consumers a new Chevy, Buick or GMC at invoice pricing, which in some cases can take very large chunks out of a car's retail price. When factored in with other incentives, most of which are available with the Military Discount, the bargains are thick on the ground for members of the US armed forces.
GM's Retail Sales and Marketing Support general manager, Chuck Thomson, said, "GM has long supported the military and military families, and we hope this simplified and enhanced discount will show our appreciation for their service and help make it easier for them to own one of our great new vehicles." The program is open to all active duty and reserve members in the Army, Navy, Marines, Air Force, National Guard and Coast Guard, as well as veterans that have been out of the service for less than a year. Military retirees and their spouses are also eligible for the discount.