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Shell Ultimate Automotive Enthusiast contest returns to send winner to Barrett-Jackson and Maranello

The first Shell V-Power Ultimate Enthusiast contest was held last year and sent finalists to a VIP experience at the Barrett-Jackson auction in Scottsdale, while the grand prize winner went to Maranello, Italy for some intimate time with Ferrari. The Dutch member of the seven sisters is doing it again this year: from now until September 17 anyone who wants a chance to live the same adventure can submit stories and photos that prove why they're the ultimate enthusiast.
Among the judging panel will be Roger Penske, Craig Jackson of Barrett-Jackson, drag racer Don Prudhomme, Tony Marini of Hot August Nights, Car and Driver chief Eddie Alterman, Road & Track honcho Larry Webster and last year's contest winner Harold Craige (pictured above with his wife at Fiorano).
Anyone in the US is welcome to submit. Three finalists will be flown to Scottsdale for a three-day VIP tour of Barrett-Jackson's January action, and they'll get a year's worth of V-Power premium gasoline. The grand prize winner will be announced in Arizona, and that person will get a week in Italy to explore the Ferrari factory complex and drive one of the company cars on the Fiorano track. Having been to the Maranello factory ourselves, we can attest that it's a bucket-list item for anyone who truly digs cars.

1954 Ferrari 375-Plus sells for record $18 million at Goodwood

Among all the action at the Goodwood Festival of Speed this past weekend, Bonhams held its classic car auction, bringing in a massive $38.4 million in sales. And this was undoubtedly the highlight.
Bearing the chassis number 0384 AM, this 1954 Ferrari 375-Plus has a storied racing history, competing that year in such events as the 24 Hours of Le Mans, the Mille Miglia and the Silverstone endurance race, where the late José Froilán Gonzalez drove it to victory. One of only five made, the 375 Plus packed a 4.9-liter V12 with 330 horsepower under aluminum barchetta bodywork by Pininfarina. It was subsequently owned by Kleenex scion Jim Kimberly, trading hands between owners on both sides of the Atlantic and was the subject of a legal dispute over its ownership four years ago.
With the dispute now resolved and after heated competition between two bidders, the Ferrari finally sold for £10.7 million, equivalent to $18.2 million at today's rates and accounting for nearly half of the day's sales totals. Other highlights included a 1902 De Dietrich 16-HP "Paris-Vienna" Rear-Entrance Tonneau and a a '75 Lamborghini Countach, each of which sold for around $1.7 million - the latter eclipsing the example that Bonhams also recently sold for $1.2 million.

1955 Belgian GP movie tells the story of Spa

With the Belgian Formula One Grand Prix happening this weekend, Shell reminded a few guests what the Spa-Francorchamps track and Belgian countryside were like in 1955. That year the petroleum company made a 30-minute movie about the grand prix - this is back when the track was called the Francorchamps National Circuit, near the town of Spa, and a list of its important corners didn't include a mention of Eau Rouge - where it was doing the same thing it still does today: working on fuels and lubricants via its technical partnership with Ferrari.
To create the mood, journalists were invited to a vintage cinema where they mingled with Ferrari F1 drivers Fernando Alonso and Felipe Massa and other extras in period fifties gear, and watched a screening of 1955 Belgian Grand Prix. You can scroll down for a screening of your own, as well as the press release, minus the petits-fours and pinups.