1971 Fiat 500l 750cc Guerrera Engine Built In Ramacca 78,097 Kkilometers on 2040-cars

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Spitballs flying between Nissan and Fiat

At the 2012 LA Auto Show, Fiat brand chief and recently crowned marketing genius, Olivier François, attempted to distance the Fiat 500e from other electric vehicles, asking rhetorically, "Isn't ugliness the worst kind of pollution?" Nissan has apparently taken issue with these comments, feeling slighted for what it considers digs at the Leaf's styling. In a recent interview with Automotive News, Nissan's marketing chief Simon Sproule shot back, "Let's face it, Fiat has not shied away from controversial styling themselves," he continued, "many would describe many of their products as visual pollution." Ouch.
Sproule says that while the 500e is a "me-too" product, made only to appease US emissions regulations, the Leaf is a serious effort at producing an EV. The Nissan marketing boss points out that the Japanese automaker has invested billions in EV development and production facilities, while Fiat will lose $10,000 on every 500e sold.
However sales of the Leaf in the US are down five percent. Nissan sold just 8,330 Leaf's so far this year, but Sproule contends that it has less to do with styling, and more with the charging infrastructure. Sproule also thinks that Nissan hit a balance between styling and practicality with the Leaf: "It's still very recognizable as a five-seat hatchback, fully functioning, absolutely competitive with the packaging of the Golf of any other mainstream vehicle." For a segment where efficiency is king, isn't that what matters most?

2013 Fiat 500 Turbo

Diet Abarth
Try as I might, I just can't bring myself to stick to a routine of drinking diet soda. Nevermind the fact that I'm trying to cut soda out of my life altogether - every now and then, I just want the high-octane stuff, and diet simply won't do. If I'm already going to subject myself to the sweeteners and caffeine, I'm going to take the calories that go along with it.
Some people feel the same way about cars (go big or go home!), but I'm not one of them - I often see the merit in less-potent machines that automakers offer. For example, while I simply adored the Mini John Cooper Works GP that I recently tested, I still said I'd rather have a Cooper S Hardtop every day. And while the Ford Focus ST may have been crowned the winner in my hot hatch comparison test from last year, my experience in the Fiesta ST a couple of months ago reminded me yet again that less can indeed be more.

Fiat 500 Cattiva and Abarth Tenebra concepts showcase design to enhance personality

Fiat brought out two new design concepts at the Detroit Auto Show, both intended to expand the appeal of its 500 Turbo and 500 Abarth models with upgraded and unique appointments inside and out.
First up is the Fiat 500 "Cattiva," based on the 500 Turbo, painted with a vibrant Rame (Copper) exterior with contrasting Nero (Black) accents. The turbocharged 500 features gloss Nero headlamp buckets, parking lamp bezels, tail lamps and a roof-mounted spoiler. Special 16-inch alloys, painted satin dark gray, hint at the sport-tuned suspension inside each fender. The appointments are continued inside its cabin with leather sport seating, Matte Nero instrument panel and other trim upgrades. Lastly, the sound package is the segment-exclusive Beats Audio system.
The Fiat 500 "Tenebra," based on the 500 Abarth, is painted in Matte Grigio (Gray) with Nero accents, just like its sibling. In addition to gloss Nero headlamp buckets, parking and tail lamps, it is fitted with 16-inch alloys with a Nero chrome finish. Setting itself apart, the signature Abarth bodyside stripes (and mirror cap) are Grigio in color and there is a large Abarth "Scorpion" logo on the roof. Inside the cabin, the Tenebra features performance seats with leather upholstery, a flat-bottom steering wheel and other cosmetic upgrades. Like the Cattiva, the Beats Audio system is standard.