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2015 GMC Canyon is a Chevy Colorado in Sierra clothing [w/video]

Ford may not offer the Ranger in America anymore, nor Dodge (or Ram) its Dakota. But General Motors - not unlike Toyota with its Tacoma and Nissan with the Frontier - isn't about to give up on the midsize pickup market. Less than two months ago, it revealed the new Chevrolet Colorado, and now it's following up with its mechanical twin, the 2015 GMC Canyon.
Launched today ahead of its reveal at the Detroit Auto Show, the Canyon slots into the GMC lineup (and differentiates itself from its Chevrolet twin) with styling that closely apes the larger GMC Sierra 1500 and Sierra HD, only a size or two smaller. Oh, there are visual differences, like a subtly different grille treatment and lower fascia, but it still maintains its big brother's square-jawed good looks and rectilinear flared fenders.
Two aluminum-block engines with direct injection and variable valve timing are available: a 2.5-liter inline-four comes standard with 193 horsepower and 184 pound-feet of torque, and a 3.6-liter V6 is available with 302 hp and 270 lb-ft. Buyers will also be able to choose between three bodystyle configurations, three trim levels and either two- or four-wheel drive. A six-speed automatic transmits the power to the road, but a six-speed manual is available on the base model with the 2.5 and 2WD, and there's an All Terrain package available on SLE models. A diesel is expected later.

GM dealers unhappy about pickup prices

The backlash is beginning. Following General Motors' price hike of the Chevrolet Silverado and GMC Sierra last week, dealers across the country are expressing their ire over increasing prices in the face of rebates and discounts on trucks from Ford and Ram.
Speaking to Automotive News, Sam Pilato, the general manager at Dimmitt Chevrolet in Clearwater, FL, Silverados are "selling very poorly." W. Carrol Smith, the president of Monument Chevrolet in the heart of truck country, Texas, said, "[GM's] position is that the vehicle stands on its own and it doesn't need a bigger rebate. That's not what the market is telling us."
According to AN, that's the general attitude amongst Chevy and GMC dealers across the country, where the twin pickups are getting butchered in sales by competitors offering up to $9,000 off their sticker prices. Part of the problem for GM is that its trucks are arriving on the market near the end of the current F-150's lifecycle, a fact that Ford has taken advantage of.

GM tinkering with Silverado, Sierra model mix amidst strong early sales

Variety, as they say, is the spice of life. That's a lesson that is currently being taught to General Motors, because despite a strong showing from its 2014 Chevrolet Silverado and GMC Sierra, the General's pickup sales still can't best those of cross-town rival Ford.
With 59,163 trucks moved, GM fell just over 1,000 units short of toppling Ford, and one of the main reasons for that, according to GM's chief sales analyst, was due to a lack of variety in the engines and body styles available on dealer lots. "We are still over-weighted toward crew-cab V8 trucks. Our light-duty mix will moderate over time as our launch progresses," said Kurt McNeil.
Loading dealers with the popular combination of the 5.3-liter V8 and the four-door, Crew Cab body style was intentional during the truck's launch, but as supplies of leftover 2013 models, which are being sold at heavy incentives, are beginning to wane, both budget-conscious and high-dollar buyers are looking elsewhere instead of at the volume model pickups.