2008 - Gmc Yukon on 2040-cars

Auto blog

GM's fullsize SUVs boost highway mileage by nearly 10 percent

We met the redesigned 2015 versions of the Chevrolet Suburban and Tahoe, and the GMC Yukon and Yukon XL at the 2013 LA Auto Show. Improved gas mileage numbers have been announced to go along with the improved exteriors and interiors, with city mileage improving by seven percent and highway mileage going up by nearly ten percent; you'll now get 16 miles per gallon in the city and 23 on the highway.
The only applies to models with the 5.3-liter engine, though, not the premium Yukon Denali and Yukon XL Denali SUVs with the 6.2-liter motor. Still, the 5.3 gets you more power than previously, with 355 horsepower and 383 pound-feet of torque underfoot, on top of the improved fuel economy numbers. The 6.2-liter sticks with official mpg ratings of 15 highway, 21 city. There's a brief press release below with words straight from the horse's mouth.

GM delivers best Q3 sales since 1980, 2.4M vehicles sold

People are a weird sort. Even after registering over 70 recalls through the first three-quarters of 2014, General Motors saw its best Q3 results since Jimmy Carter was in the White House, registering over 2.4 million global sales between June and September on the back of strong results in the US and China.
US sales were marshaled by good results for GM's pickups, the Chevrolet Silverado and GMC Sierra, which bumped the manufacturer's truck market share to 35.6 percent, up nearly three points from Q1 2014. Buick has seen healthy growth as well, with the Encore dominating its segment for the sixth month running.
It was China, though, that really bolstered GM's sales, as the company's efforts to top last year's record-setting 3.16 million units continued apace. Small SUV sales saw massive growth, with Encore, Chevrolet Trax and Captiva figures jumping 90 percent in Q3. Brand-wise, Chevrolet, Cadillac and Buick all saw sales gains in the PRC, with each recording double-digit year-over-year jumps. Cadillac sales alone were up 63 percent compared to the first nine months of 2013.

General Motors shaking up its marketing... again

One of the things that dogs the full comeback of General Motors is the instability of its marketing. That part of the automaker got yet another big shakeup today when GM confirmed what I have been tweeting for a few days - strong rumors that the Chevrolet and Cadillac ad accounts are walking to new ad agencies.
Cadillac, GM's luxury brand, is going into review from Fallon Worldwide, Minneapolis and the indications are that Campbell-Ewald, Chevy's old ad shop, will end up with most or all of it. C-E just announced that it was moving from its long-time home in Warren, MI to a new downtown Detroit office next to Ford Field, just blocks from GM.
The other shoe to drop shortly will be the shift of GM's most important brand, Chevy, from Goodby, Silverstein & Partners of San Francisco to McCann-Erickson of Troy, MI. McCann used to be the agency for Buick and GMC, as well as GM's corporate advertising, and has retained some pieces of business over the last few years. Sources have even told us that it was McCann that did a lot of the creative work on Chevy's new ad platform, Find New Roads. (Not to be confused with a former McCann tagline for Saab, "Find Your Own Road.")