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Mazda3 sales off to rocky start despite massive critical acclaim

Like just about every other auto publication we've seen, we loved the way the Mazda3 drove when we reviewed it a few months ago, but those glowing reviews apparently aren't helping its sales. The new compact may be falling victim to a sales war between the Toyota Corolla and Honda Civic, with the newcomer getting squeezed out by those with more established names and bigger marketing budgets.
According to Automotive News, Mazda3 sales have fallen every month since last August, and its sales are down 27 percent in the first two months of 2014. It certainly isn't helping that the entire compact segment is down five percent this year as well.
The biggest problem for the new model seems to be its price compared to rivals. Mazda is not offering the incentives that are on the hood of competitors. With the previous generation, the company offered more than $2,700 on the hood to move them out, but the current model only carries about $1,233 in markdowns, according to AN.

Honda debuts NSX Concept-GT hybrid racer

Not to be outdone by Lexus and its new LF-CC racecar, Honda is also bringing a little more excitement to the Japanese Super GT racing series with its NSX Concept-GT. Yes, just like the original NSX, this racecar will wear the Honda badge in its home market when it replaces the current offering in that series, the non-production HSV-010 GT, which itself replaced the NSX in the series back in 2010.
Looking exactly how we'd imagine a race-prepped 2015 Acura NSX to look, this racer is mean and sexy at the same time, and it will be powered by a racing hybrid system with a turbocharged four-cylinder mounted behind the driver. No word on power output, but it will compete in the GT500 class, which restricts power output to 500 horsepower. Unlike the Lexus racecar, the Honda NSX Concept-GT will being competing this season starting with this weekend's race at the Suzuka Circuit before running the full 10-race 2014 season. Scroll down for the short press release.

Honda demonstrates driverless valet parking system with special Fit EVs

There are many challenges that will need to be sorted out before full autonomous driving becomes a reality, but automakers are taking small steps toward this advancement with semi-autonomous technologies. Nissan, Toyota and Ford have already revealed various automated driving systems, and now Honda is getting into the game with an automatic valet parking system that was unveiled recently at the Intelligent Transportation Systems (ITS) World Congress in Tokyo.
Unlike Ford's recently demonstrated self-parking Focus, which is fully operational on its own, Honda's new system requires input from the parking lot via cameras. Combining information provided by the car's rearview camera as well as cameras positioned around the parking lot, drivers are able to drop their car off at a central location, and using a touchscreen display, the car can park itself and return when the driver is ready to leave. The benefit of this is that multiple cars can be parked at the same time and no additional sensors (other than a backup camera) are needed for the car, but the downside is that it can only operate on properly equipped parking lots. According to Honda's demonstration, this system can be practical by 2020.
Honda also showed off some semi-autonomous driving and non-contact electric vehicle recharging technologies at the ITS World Congress, although information is limited and there are no demonstrations available. Scroll down to read more about Honda's latest tech, including a video demonstration of the automatic valet parking system.