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Auto blog
Honda Civic Wagon Concept to debut at Geneva
Wed, 06 Feb 2013Honda is getting warmed up for the upcoming Geneva Motor Show, with a sketch of some very Euro-flavored forbidden fruit. Seen above (click on the image to see an expanded view) is the Honda Civic Wagon Concept Model - a rather tentative name for a car that Honda claims "provides strong cues for the exterior design of the final mass produced version."
The sketch seen here is obviously very stylized, but we think that if Honda can stay true to its sleek rounded forms and aggressive silhouette, the final product could be quite fetching. Note that this is an image handed out by Honda of Europe, for a European auto show - we have every expectation that that any production-ready Civic wagon will be a Europe-only deal. Sorry, guys.
Find Honda's brief press release below, which also includes news of the European debut of the updated NSX Concept we saw at January's Detroit Auto Show, along with a diesel-powered CR-V.
Submit your questions for Autoblog Podcast #317 LIVE!
Tue, 22 Jan 2013We record Autoblog Podcast #317 tonight, and you can drop us your questions and comments regarding the rest of the week's news via our Q&A module below. Subscribe to the Autoblog Podcast in iTunes if you haven't already done so, and if you want to take it all in live, tune in to our UStream (audio only) channel at 10:00 PM Eastern tonight.
Discussion Topics for Autoblog Podcast Episode #317
Mitsubishi Mirage
Honda exec says US market near capacity, could hurt subprime buyers
Thu, 21 Aug 2014Is there a point in the US auto industry where companies should start considering the welfare of their customers ahead of selling more cars? American Honda Executive Vice President of Sales John Mendel thinks that level exists, and we may be getting very close to it.
According to Automotive News, Mendel believes that finding more customers in the market could require pursuing subprime buyers and offering longer-term loans. However, he refuses to use those tactics. While selling models this way can improve things briefly, the strategies hurt resale prices and lower vehicle profits over time. The company won't do "stupid things in the short-term that damage the person who bought yesterday," he said to Automotive News. "It's a very, very short-term tactic especially in the subprime area."
American Honda, which combines the Acura and Honda brands, has seen market share decline from 9.7 percent to 9.1 percent through July 2014, according to Automotive News, and Autoblog's By the Numbers stats showed it posted falling sales in five of the seven months with data this year. Though, Mendel claims that was partially because the company focused on retail sales over fleets. The delays of the launches for the Honda Fit and Acura TLX likely didn't help either.