2000 Honda Prelude Base Coupe 2-door 2.2l on 2040-cars

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Honda's next-gen fuel cell concept will debut in LA, along with more Civic updates

Honda is bringing a new concept to the this month's Los Angeles Auto Show called the FCEV Concept. "FCEV" stands for something, and no, it's not "funky chicken earns victory" or other such nonsense - it's short for fuel-cell electric vehicle, a market that Honda has played in, most recently, with its hydrogen-powered FCX Clarity.
The FCEV is nothing more than a styling exercise (click above to enlarge the sketch) for an eventual production fuel-cell vehicle set to hit US and Japanese dealers in 2015 (sorry Europe, you're stuck waiting). It's not heading to LA to tell us anything about the wider application of the technology used in the FCX Clarity, so fans of hydrogen power shouldn't get too excited. Still, the news that Honda is still pondering a wider-spread for its fuel-cell technology is quite exciting.
"The Honda FCEV Concept demonstrates the company's vision for the future of personal mobility and our commitment to developing advanced alternative fuel vehicles. As we work toward the introduction of our next-generation fuel-cell vehicle in 2015, our long-term experience with fuel-cell technologies will help us pave a way towards a zero-emissions future," said Mike Accavitti, senior vice president of American Honda.

Honda wins Commercial of the Decade, but not for the ad you think [w/VIDEO]

Honda's Commercial of the Decade: "Grrr" - Click above to watch video
The mad men at Adweek recently voted for the Commercial of the Decade (Super Bowl commercials not included) and Honda took top honors over memorable ads from the last ten years by companies like Nike, Budweiser and Sony. That's not a big surprise considering Honda often puts a huge amount of effort into its on-air spots. However, the Japanese automaker didn't win for the commercial you might have expected: "Cog." Though Honda's famous commercial that breaks down a European Accord Tourer into a Rube Goldberg-esque machine was also a finalist, it was beaten by another Honda commercial called "Grrr" that's narrated by Garrison Keillor of all people. You've probably never seen it, but you can after the jump.
Volkswagen also made the list of finalists, but the particular ad chosen out of all the comical VW ads we've seen was unexpected as well. Most surprising carmaker with a commercial in the finals: Saturn. Who knew...

Honda Jazz looks like a good fit for Paris

The quirky, utilitarian little hatchback that we know as the Honda Fit in the US carries the more melodious Jazz name in Europe. And while the newest Fit is already on sale in our market, folks are still waiting for it across the pond. Honda is unveiling its new Jazz Prototype to the 2014 Paris Motor Show in October, and it's nearly identical to what is currently on sale in North America. In fact, it's hard to image Honda changing much from this "prototype" before launching it for Europeans.
The Jazz's design is exactly what you would expect after even a glance at the current North American Fit. Except for a different wing at the rear, a shark fin antenna and a new set of wheels, this Jazz plays the same tune we've heard before.
The one thing keeping the Fit and Jazz from truly being identical siblings is that the European model packs Honda's new 1.3-liter i-VTEC Earth Dreams engine under the hood, rather than the 1.5-liter used in North America. But just like our Fit, the Jazz will be available with a six-speed manual or CVT. The Japanese automaker says that the Jazz goes on sale in the summer of 2015. Scroll down to read the company's announcement for its upcoming hatch.