2011 Infiniti M37 4dr Sdn Rwd on 2040-cars

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Infiniti G37 to live through MY 2015, sell alongside Q50

Infiniti has officially confirmed news we broke last month about its G37 sedan - that it will live on in showrooms alongside its erstwhile replacement, the 2014 Infiniti Q50, a model that goes on sale this week. And it's sticking around for quite a while - it will be sold through the 2015 model year.
In order for the G37 and Q50 to not rub shoulders, Infiniti is rolling out an amended G lineup, complete with lowered pricing. The G37 will stick around in Journey and all-wheel drive trims, both powered by the same 3.7-liter VQ-Series V6 engine, and only two option groups will be available, Premium and Navigation. The 2014 G37 Journey will start at $32,550, while the G37 Sedan AWD will run $34,150 (both are subject to a $905 destination fee).
The 2013 G37 had been priced from $38,255 delivered as of earlier this week, so the price drop is significant, likely bringing the base MSRP more in line with where transaction prices had been on the aging model. The new pricing, which takes effect August 6, should also allow the G37 gain consideration amongst shoppers of smaller-engined rivals like the BMW 320i while the Q50 waits on a turbocharged four-cylinder and diesel engine from Daimler. For comparison's sake, the larger, more tech-rich Q50 will start at $37,605 delivered.

Infiniti Q70 adds long-wheelbase model, fresh looks for 2015

After all the work done for the Q50, Infiniti has finally given some attention to its flagship sedan, the Q70 (or, for those that refuse to use the brand's latest nomenclature, the M). While the refreshed sedan sports a few visual tweaks, the big bit of news is that it's the first vehicle in its segment to offer both long- and a short-wheelbase options (keep in mind, both BMW and Audi offer LWBs in China, but not in the US).
Infiniti has stretched the standard car's 114.2-inch wheelbase to 120.1 inches, lengthening the car 7.3 inches overall. Nearly the entire wheelbase increase is dedicated to rear-seat legroom, with a substantial increase of 5.6 inches overall. As for the effect the stretching had on the Q70's looks, well, we actually think it might look better with the longer wheelbase.
It's a nice change of proportions that is complemented by the fresh looks of the facelifted Q70. New head and taillights are the biggest changes, with full LEDs in the back and LED accents in front. There's certainly a bit of Q50 in the front, thanks to both the headlights and the new "double-arch" grille, complete with mesh-finish inserts. In the cabin, material quality looks to remain impressive, with Infiniti's cool silver-dust wood trim being shown off in the press images. Outside of that, interior changes are kept to a minimum.

800k car names trademarked globally, suddenly alphanumerics seem reasonable

What's in a name? This cliched phrase probably gets tossed out at every marketing meeting that happens when a new car gets its nomenclature. We know the answer, though: everything. The name of a car has all the potential to make or break it with fickle customers that are more conscious than ever about what their purchases say about them.
That's giving headaches to marketing folks across the automotive industry. "It's tough. In 1985 there were about 75,000 names trademarked in the automotive space. Today there are 800,000," Chevrolet's head of marketing, Russ Clark, told Automotive News. Infiniti's president, Johan de Nysschen, echoed Clark's sentiment, saying, "The truth of the matter is, across the world, there is hardly a name or a letter that hasn't already been claimed by one car manufacturer or another. You can go through the alphabet - A, B, C and so forth - and you will quickly see that almost all available letters are taken."
What has that left automakers to do? Get creative. In the case of Infiniti, it made the controversial move to bring all of its cars' names into a new scheme, classifying them as Q#0 for cars and QX#0 for SUVs and crossovers. So the Infiniti G, which was available as the G25 and G37, is now the Q50. The FX37 and FX50 are now the QX70.