2004 Jeep Grand Cherokee 4dr Laredo on 2040-cars

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Jeep Wrangler's shift to aluminum could see production leave Toledo

The Jeep Wrangler may be a timeless design, but sooner or later, time will run out and Chrysler will have to replace it with a newer model more friendly towards the earth it's designed to traverse. That will, it seems, mean a shift to aluminum construction (whether just for the body or for the entire structure) - but what will that mean for the Wrangler's long-time home of Toledo, OH?
According to the latest pronouncements from Fiat Chrysler chief Sergio Marchionne, the shift to an aluminum Wrangler would likely mean moving production out of Toledo. "If the solution is aluminum," Marchionne told Automotive News, "then I think unfortunately Toledo is the wrong place, the wrong setup to try and build a Wrangler, because it requires a complete reconfiguring of the assets that would be cost-prohibitive."
Marchionne also indicated that, were Wrangler production to move elsewhere, it would find another line to take its place in Ohio. "One of the thing that we are dealing with now is what else we do with Toledo that fulfills our commitment to the city and to Ohio. I don't have a doubt that there will be zero impact on head count and employment levels and anything else." Jeep has built the Wrangler in Toledo since World War II, with the exception of six years starting in 1986 when it was built in Brampton, Ontario. The complex dates back to 1910 and currently produces the Wrangler and Cherokee. Past products have included the Wagoneer and Commanche as well as the Dodge Dakota and Nitro.

Jeep's new Chip Away commercial has us hunting Al Pacino's back catalog

Chrysler has done a pretty good job as of late turning its television commercials into pep talks or rallying cries, but for its first ad for the 2014 Jeep Grand Cherokee, it turned to Al Pacino's inspirational speech from the movie Any Given Sunday. In the movie, Pacino's character talks about how football is a game of inches, but the commercial, titled Chip Away, focuses more on the attention to detail that Jeep has exhibited on its updated flagship SUV.
Centering around the newest Grand Cherokee model, the luxurious $47,995 Summit trim level, the commercial shows off some of the hand-stitched leathers and real metal and wood accents found inside the cabin. Check out the new 60-second spot by scrolling below.

Jeep Cherokee Trail Carver is a more rugged Trailhawk

We briefly mentioned the Jeep Cherokee Trail Carver that was heading to SEMA last week when discussing the Mopar lineup set to be shown in Las Vegas. At the time, though, we weren't able to dive too deeply into details. But with SEMA in full swing, we were able to sneak over and grab some snaps of one of the first modified Cherokees we've seen. The Cherokee is, after all, kind of an unknown quantity in the modification department, being so new and featuring such a polarizing design. We were quite interested to see what Mopar could come up with.
Starting with the Trailhawk 4x4 and its 3.2-liter V6, the engine is fitted with a Mopar cold-air intake and a new exhaust, although it's not clear what sort of power boost has resulted. We'll admit, we were hoping Jeep and Mopar would get a bit more aggressive with the Cherokee's suspension (has anyone thrown a few-inch lift on the new Jeep yet?), but there's no mention of upgrades beyond the knobby, off-road tires. Those should do some good when the going gets rough, while rock rails are there to protect the Auburn Pearl paint on the body.
Speaking of that paint, it's complemented by an interesting graphics package in contrasting black and Crush Orange. The cabin sports Katzkin Amaretto leather seats, along with tech-friendly items like a wireless charging system for cellphones and wireless internet.