2004 Jeep Grand Cherokee Limited Sport Utility 4-door 4.7l on 2040-cars

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Chrysler uses Super Bowl spots to honor troops, farmers

How do you follow up such revered and successful ads as Chrysler's last two Super Bowl commercials? Imported from Detroit and Halftime in America should be given credit for giving the automaker's public perception a complete overhaul after its rescue from the brink with taxpayer money. What next, then?
We just found out during Super Bowl XLVII. This year Chrysler went with two commercials, one for Jeep and the other Ram. The two-minute-long Jeep commercial, called Whole Again, is narrated by Oprah Winfrey and presented as an open letter to the service men and women of America, simply expressing admiration for what they do - poignant message coming from a company whose history is so entwined with that of the military's.
The Ram commercial, called Farmer, honors the agricultural backbone of this country. Its soundtrack is a speech entitled "So God Made a Farmer" given by the famous radio broadcaster Paul Harvey, which plays over a slideshow of original photography commissioned by Ram. The images, of course, focus on farming and the people who do it for a living, and there's a few Ram trucks in there, as well.

WWII Jeep 'found in crate' set to cross Greenwich auction block

Fans of old military vehicles might want to pay extra close attention to the Greenwich Concours d'Elegance coming up this weekend. Crossing the Bonhams auction block on Sunday are a pair of seemingly flawless World War II Jeeps, which are both expected to fetch serious dollars.
Lot Number 305 at the auction is a 1945 Ford GPW Jeep that has been fully restored, which is expected to command between $35,000 and $45,000. Shortly after the Ford GPW, a potentially more interesting 1944 Willys MB (shown above) will be auctioned off, but Hemmings raises some red flags about this Jeep. First, it is claiming to have been "discovered in its original crate about 30 years ago," but there is no proof or documentation of any sort. Also, it is claiming to be all original, but it was given a paint job "shortly after it was discovered." Even with these questionable descriptions, this Willys could reach between $20,000 and $30,000. Head over to Bonhams' site and Hemmings for more information on both WW2-era Jeeps.

Jeep launches new ad with unreleased Michael Jackson track

We've recently heard much about how Fiat-Chrysler CEO Sergio Marchionne plans to pump up the volume on Jeep sales, inaugurating new models and global dealerships. But that's the stuff outlined in five-year plans; right now, advertising and special editions are at the fore, and the late Michael Jackson, too. Jeep has begun airing two commercials to push its Altitude Editions, Call of Summer and Lovers of the Game, that feature the song "Love Never Felt So Good" from Jackson's upcoming album of new music.
A little more star power - and timely, too - comes from Cleveland Cavaliers point guard Kyrie Irving. While Call of Summer features a few short shots of the former Rookie of the Year and two-time NBA All-Star, Lovers of the Game is all about his white Wrangler Altitude Edition and wrangling shots. You can watch both spots below, and if you want to hear the rest of the music track before the album hits, you can download it from iTunes.