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Why Mopar won't release a factory lift kit for the new Jeep Cherokee

The Jeep Cherokee Dakar concept showed off at the 2014 Easter Jeep Safari made a lot of online friends, even the Cherokee naysayers assenting that there's a monster Jeep underneath the Cherokee's skin if you're willing to go in and get it. But after reading Road & Track's write-up of what went into creating the Dakar, particularly its lift, you'll understand why you'll probably never see the components for it in the Jeep Performance Parts catalog.
The concept's press release mentions a "prototype Jeep Performance Parts lift kit, and additional suspension modifications." The short-story explanation is that the front struts on the standard Cherokee weren't engineered to accept any amount of lift, so the long story begins with the phrase, "an entirely new suspension." Head over to RT to read the details, and don't be afraid to ogle the Cherokee Dakar gallery and another awesome Jeep fancy that won't likely crawl over the hurdles imposed by production reality.

2015 Ford F-150 named Truck of Texas, Lincoln and Jeep also awarded at Truck Rodeo

The Ford Motor Company has a lot of reasons to celebrate after winning eight categories in this year's Texas Auto Writers Association's annual Truck Rodeo. Most important among them, the Blue Oval's latest 2015 Ford F-150 earned the prestigious Truck of Texas award, ending the Ram 1500's two-year winning streak. The 2015 Lincoln MKC also grabbed the honor as the CUV of Texas, and Ford was named Truck Line of Texas.
FoMoCo even took trophies for best technology with its extensive use of aluminum on its latest F-Series and best commercial vehicle for the new Transit 250. It wasn't a total sweep, though, because the Jeep Grand Cherokee grabbed the title of the SUV of Texas for the fifth straight time.
This year's event put 60 auto writers in 75 pickups, SUVs and crossovers and challenged them to find the best in a plethora of categories. All of the winners are listed below, and scroll down to read the full announcements from the Texas Auto Writers Association and Ford.

Jeepster name may be used for Fiat-based baby Jeep

In 1948, Willys-Overland, the forbearers of Jeep, built a vehicle called the Jeepster. It was a funky little thing, designed as a mix of the more rugged Jeeps that came before with what was then a modern car, which arguably makes it the world's first crossover. The name was later revived from 1966 to 1972, which means for Jeep enthusiasts, it has some history.
Now, the modern Jeep brand may revive the Jeepster name for a new product, likely based on Fiat bones, that will slot in at the bottom of the brand's range underneath the soon-to-depart Compass and Patriot. The report comes from Australia's Drive, which cites a dealer source that has seen the vehicle.
That same dealer confirmed there is a link between the Jeepster and the rumored Fiat 500X, and that the former will be available in both front and all-wheel-drive variants. The source also claims both gas and diesel engines will be available, although as this is an Aussie site, we shouldn't take that to mean we'll get a diesel Jeepster in the US.