Lexus Gs 300 White On White 22" Rims on 2040-cars

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Lexus RC media event in Japan canceled over lack of interest

It's a good thing senior editor Seyth Miersma doesn't live in Japan, or he wouldn't have been able to snap a photo like the one you see here, of a fresh-off-the-line Lexus RC F on hand at a first drive for media. That's because Toyota's Japanese arm has outright canceled its RC press launch. Sure, we've heard about events being delayed, but canceled? That's rare. Even worse is the reason: according to Automotive News, the event was nixed due to lack of interest. Wow.
In an email to media, Lexus said the event "has been canceled due to insufficient attendance," according to AN. The News posits that perhaps it would have just been better to hold the event anyway, in an attempt to save face, and that this is another example of the Japanese culture (especially youth) becoming less and less interested in cars. Of course, there's also the thought that local media just didn't want to drive out to Yokohama to drive the RC on a not-so-sexy press launch, which, if you ask us, is an incredibly lame excuse (do your jobs, folks!).
Either way, will this bode well for the Lexus RC's public launch? Will it receive the same lukewarm response when it arrives at Japanese dealers? We'll see.

2014 Lexus CT shows new face on each side of the Pacific [w/video]

Earlier today, Lexus officially took the wraps off its 2014 CT 200h at the Guangzhou Motor Show, and now we've gotten a chance to inspect the updated hybrid hatchback right here at the LA Auto Show.
As expected, the most prominent change made to the CT's styling is the addition of Lexus' signature spindle grille. Additional changes include new wheel options and revised front and rear fascias, but our favorite update to the car is to the headlights, where there is no longer a gap in the middle of the LED running lights. The luxury hatchback has also received some changes to the cabin, including an updated instrument gauge cluster, a new fixed nav screen that replaces the previous folding unit and a freshened combination of cabin materials.
No changes have been made to the CT's hybrid powertrain, meaning the model will carry on with a 134-horsepower 1.8-liter Atkinson-cycle four-cylinder paired with a drive motor and an electronic continuously variable transmission. Fuel economy ratings likely won't stray too much from the 2013 model's 43 miles per gallon city and 40 mpg highway ratings.

Will.I.Am stars in new Lexus NX commercial, designs a version for Paris

Whether you love or hate its chiseled, angular lines and spindle grille, the Lexus NX is a big step for the brand as it jumps into the sea of luxury compact crossovers. We've already checked out the new CUV, and to promote its European launch, along with a different nose, Lexus has teamed up with producer and musician Will.I.Am for a commercial titled Striking Angles.
As the name suggests, the ad imagines a futuristic world where practically everything shares the NX's sharp-angled design aesthetic, including the wildlife. Over a thumping remix of his Dreamin' About the Future, the luxury CUV rolls through the misty city streets for Will.I.Am to check out.
That's not the end of Lexus' promotional efforts for its newest addition, though. The brand is also displaying a one-off NX styled by Will.I.Am during Paris Fashion Week. Read the automaker's entire release about its marketing plan for the CUV, below.