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Lexus says it's not worried about LS sales decline in face of S-Class, Model S

The Lexus LS is old. Sure, it received a refresh for model year 2013, but it hasn't had a clean-sheet redesign since George W. Bush was in office. It's the oldest vehicle in its segment, debuting in 2007, a full year before the current-gen BMW 7 Series, two years before the Hyundai Equus and Jaguar XJ and three years before the Audi A8.
This is particularly troubling as buyers flock to the heavily redesigned Mercedes-Benz S-Class, which debuted late last year, and the all-electric Tesla Model S. Despite this move, though, Lexus is (worryingly in our minds) not at all concerned.
"We don't feel it's a problem with the car," Brian Smith, VP of marketing for Lexus, told Wards Auto. "Many of the buyers in that segment want what's new and they're trying it."

Lexus IS to get Deviant at SEMA

It's time to start gathering intel on SEMA, and it starts with this drawing of a modified 2014 Lexus IS. Lexus ran a competition on DeviantART, an online community for artists, to find a suitably modified IS that it could build and display at the temple of all things aftermarket in Las Vegas. The winner, as judged by a four-person panel from among more than 600 entries, is the IS rendered above by Rob Evans.
The winner looks like the beginning of a build for an IS entry into Japan's Super GT series, with a seriously exaggerated front spoiler and rear diffuser and fender flares that aren't just punched out, they're throwing 12-punch combinations.
Evans will have his car built by VIP Auto Salon and plastered all over Lexus materials promoting its presence at the show. Oh, and he gets an IS F-Sport for a year, among other prizes. Second place went to Lucia Lee, third place to Guangho Huang. A press release below has more on the competition and the winner.

Ever wonder how to really pronounce Japanese automaker names?

People tend to get very set in their ways when it comes to the pronunciation of words. Just look at the endless debates over whether or not to say the final 'e' in Porsche (which you should in terms of correct German enunciation). Or the argument about whether to follow the British convention and give the 'u' in Jaguar a special delivery or to say the 'ua' diphthong as more of a 'w' sound, as usually happens in the US.
This short video doesn't answer either of those automotive questions, but it does allow a native Japanese speaker to demonstrate the accepted pronunciations for several, major automakers from the country. One benefit is that it clears up the occasional debate over whether Nissan should be said with a long or short 'i' sound. Also, listen closely to how the female host says Mazda as Matsuda, the way it's actually said in the language. Even if this doesn't change the way you enunciate these brands, at least now you know the accurate way in Japanese.