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Mazda announces live-streaming vehicle intro on Xbox

In April, Mazda introduced a marketing campaign titled "Game Changers" to showcase how certain people have made significant impacts in their respective sports, and now it's the Japanese automaker that is changing the game by creating an innovative way to launch a new product. Mazda is teaming up with Xbox to offer a first-of-its-kind live-streaming global debut of a new product. Mazda didn't say which model will be debuted, but our guess is that it will be the next-generation Mazda3.
The actual reveal will take place at 9 pm on June 26 during a live concert from the band Metric in New York City, but there will be other live events preceding the concert in Melbourne, St. Petersburg, Istanbul and London. Mazda will be promoting the event on social media using the hashtag #GameChanger, and there is also a contest on Xbox where one winner will receive $2,500 to attend a music event of their choice. Scroll down for the full details of the contest and vehicle debut event.

Mazda going back to oval grille with next MX-5 Miata

The original Mazda MX-5 Miata was distinguished by an oval grille - a design trait that gradually evolved into the smiling cat face on the latest model. But Mazda, according to the latest intel, is planning on returning to that oval grille with the new model in the works.
The revised grille will cap a slightly longer form than models past, while still keeping weight down to a minimum. The stretched wheelbase was reportedly adopted in order to meet the requirements of Alfa Romeo, which is jointly developing the new platform together with Mazda for use on a new roadster of its own.
The new Miata is expected to adopt the 1.5-liter Skyactiv four found in the Mazda3, albeit returned to rev higher and deliver more power and torque, mated to either a six-speed manual or automatic. The Alfa version, meanwhile, is expected to use a 1.4-liter turbo four with a dual-clutch transmission. Sources anticipate the new MX-5 to debut first, possibly at the 2015 Chicago Auto Show a little less than a year from now.

Honda, Nissan and Mazda recalling 3 million vehicles for airbag inflators

Three million more vehicles can be added to the worldwide tally to be repaired for the faulty airbag inflators supplied by Takata. Honda, Nissan, and Mazda have all issued recalls to replace the bad part, including about 1.2 million of them in North America. NHTSA has been investigating all three companies, plus Chrysler and Toyota, for potentially affected vehicles.
Honda is recalling roughly 1.02 million Civic, CR-V, Odyssey and Element models In North America, built between April 2000 and October 2002. Mazda needs to repair 14,794 units of the RX-8 and Mazda6, and Nissan has 228,000 vehicles in North America to be fixed.
Chrysler is also starting what it calls a "regional field action" to replace the inflators in the 2006 Dodge Charger, according to a company spokesperson. The company says that it has not yet found the problem in any of its vehicles, but it's being done "out of an abundance of caution." The final number of Chargers affected will be announced later this week.