2012 Mini Cooper W/ John Cooper Works Package on 2040-cars

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Street Glory Mappers turning cars into dynamic billboards like this

A French marketing firm with the impenetrable name of Street Glory Mappers is literally turning cars into billboards. Of course, we've all seen vehicles painted up for promotional use, but this company is taking that concept even further by including video.
Street Glory Mappers equips the vehicles with a large video screen behind the windshield to play whatever is being advertised. According to the company's promo, it may even be possibly to sync up the vehicle's lights with the show, as well. The firm claims that it's a great form of temporary, mobile marketing because the car can arrive at the location, play the video and then go away when the prospective audience leaves.
While it doesn't necessarily seem any more effective than other forms of advertising, the firm's idea is at least unobtrusive. After all, it's easier to ignore a stationary car than a person handing out flyers. However, vehicle flashing its lights and playing video could certainly distract other drivers.

Mini Cooper five-door exists and has been spotted

The two-door Mini Cooper is getting two additional portals in its next generation. A coming five-door Cooper S with central exhaust has been spotted out testing, the idea presumably being that it will pose a better challenge to other small, premium hatches in the segment like the A1 Sportback from Audi. Based on the same UKL platform that will support the production version of the BMW Concept Active Tourer, the wheelbase has been lengthened to make more room for rear passengers.
It should be revealed on the auto show circuit at some point next year, getting buyers ready for its production in 2014. We'll find out then if it gets a special name and how it fits in with - or perhaps replaces - the Clubman.

Sorting through the rat's nest that is Mini's model history

What do Austin, Morris, British Motor Corporation, British Motor Holdings, British Leyland, Rover Group, and BMW all have in common? Each company has had a hand in bringing the world a sprightly, fuel-efficient, front-wheel-drive fun box on wheels - the Mini.
The Sir Alec Issigonis-designed car has been sold under more brand names and with more model designations than most of us would guess. For seven generations of the classic Mini, from 1959 to 2000, the car carried a bewildering number of model names as well. (Note that's even before BMW took over the nameplate, and starting building cars styled as "MINI" rather than "Mini" in 2001.)
As is its want, Hemmings Daily has taken the time to break down the complex lineage of the car, with a kind of model etymology that makes for a pretty entertaining read. Click over to the site to give it a go; but check out our gallery of classic Mini pictures before you jump.