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2013 Nissan Pathfinder: Wrap-Up [w/video]

Despite our tendency as enthusiasts to clamor for things like wagons and hot hatchbacks, it's hard to argue with the buying public's increasing demand for functional crossovers. In fact, the great SUV craze of the late-1990s has all but faded in favor of the easier-driving, better-packaged, more-efficient crossover. That's even true at the larger end of the market - just look at what happened when Ford redesigned its body-on-frame Explorer into a stylish and well-equipped CUV. And now look at the similar success Nissan has had in repurposing its rugged Pathfinder sport-ute as an appealing crossover.
But happily, we report the following line: out of every long-term vehicle Autoblog has ever tested, not a single one has been as in-demand as the 2013 Pathfinder Platinum you see here. After 13 months of solid use, we added 24,372 miles to the Pfinder's odometer - and that's without the vehicle ever leaving the hands of our Detroit-based team (sorry, West Coasters).
There's good reason for that high-demand usage, too. After spending a little over a year with our Mocha Stone tester (a color that earned this Nissan the nickname "Sweet Brown") we came to appreciate its vast versatility, comfort, all-weather prowess, and the way it absolutely ate up the miles on long trips. We drove it all over the United States, in all four seasons, filling it with our families, friends, and occasionally using its capacious cabin for sleeping on the road. Through good and bad, the Pathfinder was a trusty friend. But like any good friendship, that wasn't without a couple of fights.

Tesla poaches Renault-Nissan communications boss Sproule

Need another sign that Tesla is growing into a force to be reckoned with? Bloomberg reports it has just snagged high-profile communications boss Simon Sproule from Renault-Nissan to become the EV maker's vice president of communications and marketing.
Sproule is an industry veteran, having spent 20 years at Nissan (where he grew to become CEO Carlos Ghosn's right-hand man). In addition, he logged stints at Ford, Jaguar (when it was still a Blue Oval-owned brand) and Microsoft. Despite all that experience, Sproule is still young, at just 45 years of age, as Bloomberg points out, yet he's held positions in the US, Japan and France over the years.
This is all good news for Tesla, which is in need of a strong spokesman outside of company CEO Elon Musk. It's been battling with the state of New Jersey and its governor, Chris Christie, over direct sales in the Garden State.

Japanese automakers ramping production for renewed American sales

The 2011 earthquake and tsunami that struck Japan took quite the toll on the automotive industry in that nation. Not content to lean on that tragedy as excuse for slagging sales, the Japanese automakers are planning on a major production expansion in North America. The aim is to reclaim the market share lost from the Tsunami-based dip, and overcome a dollar/yen exchange rate that makes exporting to America unprofitable.
Following the Tsunami, Japanese automakers ramped up production in their North American facilities to compensate, but according to Automotive News, Nissan, Honda and others have all reported plans for still-further increased production in the year ahead. As part of this ramp-up, Mazda will open a facility in Salamnca, Mexico before March of 2014. Part of that increase in output is 50,000 units of a Toyota-badged compact car, which Mazda will produce.
Other Mexican production facilities opening include a Honda plant, which will open in Spring 2014 in Celaya, and a Nissan plant, set to open later this year in Aguascalientes. Nissan also said that it will need another plant in North America within the next five years. According to Nissan Boss Carlos Ghosn, the company aims to raise its stake in the US market from 8 percent to 10, and adding production will help achieve that goal. Even Mitsubishi is aiming to boost production at its Normal, Illinois plant. Production of the Outlander Sport is currently at 50,000, which Mitsubishi wants to raise to 70,000.