2013 Nissan Armada Platinum on 2040-cars

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How and why Nissan nearly killed off Infiniti

Launched in 1990, Infiniti was expected to be Japan's answer to BMW (Lexus would end up chasing Mercedes-Benz). Yet things went awry almost right out of the gate. Overlooking the fledgling automaker's now infamous early marketing campaign, its product line over the past twenty-four years has been a roller coaster ride of strong hits (Q45, FX35 and G35) and frustrating misses (M30, I30 and QX4).
In a recent interview with Ward's Auto at the Detroit Auto Show, Nissan Executive Vice President Andy Palmer revealed that the company's luxury brand was almost cancelled by CEO Carlos Ghosn as unnecessary. Infiniti, like most premium marques owned by a volume manufacturer, had fallen into the trap of losing autonomy and pushing its high-end product just like its mainstream models.
The one obvious exception to this industry blunder, said Palmer, was VW Group's Audi brand. Realizing that Audi's impressive comeback over the past two decades shamed even that of actor Robert Downey Jr., Nissan hired Audi veteran Johan de Nysschen to bring Infiniti to its intended glory - and protect it from extinction. Check out the complete interview here.

Nissan bringing 'New Sedan Concept' to Beijing Motor Show

During the 2014 Detroit Auto Show, Nissan showed off its Sport Sedan Concept (pictured above), an orange creation meant to foreshadow the next generation of the brand's "Four-Door Sports Car," the Maxima. For the 2014 Beijing Motor Show, though, Nissan is going to deliver a Chinese take on a future four-door, with the New Sedan Concept (imaginative name, we know).
Like the Nissan Friend-Me Concept from the 2013 Shanghai Motor Show, the NSC has been designed by Nissan Design China in Beijing. Outside of that, information is in short supply. Nissan claims this latest concept is targeted at the Chinese digital lifestyle. Whether it serves as an evolution of the Friend-Me's swoopy design or a regional take on Nissan's Detroit concept, though, remains to be seen.
We'll have the full slate of info on the Nissan New Sedan Concept, along with everything else that happens at the 2014 Beijing Motor Show, when the floor opens on April 23. Take a look below for the official press release from Nissan, which also includes a recap of previously debuted models that will be shown at Beijing.

Nissan Kicks concept debuts in Sao Paulo [w/videos]

The Sao Paulo Motor Show only comes around once every other year, and Nissan - an automaker deeply vested in the Latin American market - isn't missing out on the opportunity to showcase a new crossover concept.
Called the Kicks concept, the crossover seems to slot in size-wise in between the Juke and the Rogue. Nissan isn't saying much about it, though, aside from its having drawn its inspiration from Brazil with a "satin titanium" finish and bright orange trim - the former taking its cues from Sao Paulo and the latter from Rio.
While emphasizing its Brazilian character, Nissan also stresses that the concept's creation was "a product of global collaboration." So while it isn't saying anything about production feasibility, it is seemingly suggesting that if it were put into production - and as we stated previously, we think it just might - it could stand to be a global model and not confined strictly to South America.