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Nissan unveils Altima-based V8 Supercars [w/videos]

Good as it is, when we think about the Nissan Altima, the words "V8" or "supercar" are not in our vernacular, but Nissan Motorsports is looking to change all that. After unveiling the race version of its Altima sedan intended for the Australian V8 Supercars series back in October, the four race teams and their cars were revealed yesterday ahead of a preseason test session this weekend.
Two of the Altima racecars will be sponsored by Jack Daniels while the other two will wear Norton (as in Norton Anti-Virus) black-and-yellow livery. The season officially kicks off on March 1, and we'll get to see the V8-powered Altima on US soil from May 17-19 when the V8 Supercars series hits the new Circuit of the Americas in Austin. Scroll down to watch a couple videos and a press release issued for the team introductions.

Nissan Qashqai caught looking sleek

The next-generation of the not-for-US-consumption Nissan Qashqai has been out doing some testing in southern Europe this week. And, if the dressed-in-trash-bags look is any indication, it's been doing a lot of roadwork so it can make weight for the big meet the weekend.
Nissan designers haven't been scared to take big design chances with recent new models, so expectations are that the Qashqai crossover will get a bold new visage for its generational changeover. What we see in these photos indicates a sleeker, slightly trimmer CUV however, with no trace of the bug-eyed look we captured recently on a testing Titan.
In the rest of the world, it's a good bet that the Qashqai will be powered by engines ranging from a 1.2-liter turbo up to a 1.6-liter forced-induction unit; that larger one good for something like 215 horsepower. Diesel powerplants will be in the mix, too, for the compact CUV, and word is that Nismo might get its hands on this Rogue cousin for the first time ever.

Nissan 'Ride of Your Life' campaign turns an Altima into a race car [w/video]

Nissan definitely makes some exciting vehicles. The GT-R has received continuous improvements to keep it at the head of the pack in the performance car world. And the Leaf might not bring driving intensity, but its technology is quite impressive. However, there is nothing especially thrilling about the Altima. Granted, it races in the Australian V8 Supercars series, but that car really only shares its basic shape with the production version. So it may see surprising that the Japanese automaker is hoping to inject some drama into its midsize sedan with its new Ride of Your Life ad campaign.
The project is pretty clever. Nissan invited several people to the Horse Thief Mile circuit at Willow Springs Raceway for a ride in an Altima racecar. After a few laps with a professional driver around the course, they pulled into the pits, and the passengers got a big surprise. We won't spoil what happens for you. You can check it out in the video below.
The concept is somewhat similar to Toyota's thrill ride ads for the Camry last year. Both promotions try to show that that these four-door, family sedans can be more than just boring transportation. Nissan's commercials will begin airing on TV soon. The automaker hopes to excite potential Altima buyers ahead of its upcoming national sales event. Scroll down to watch the video to find out the big secret and read the full release about the campaign.