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2015 Nissan Murano could have been a lot more boring to look at

When it debuted at the 2014 New York Auto Show, the third-generation Nissan Murano wowed us more than just about any other car on hand (that's sort of why we handed it an Editors' Choice for the NYIAS). It's sharp, aggressive design was a dramatic departure from the smoother styling of the second-gen CUV, although it wasn't too polarizing. Most importantly, though, it was a vehicle with actual design presence - you want to see it from every angle, all of which draw your eye with something new.
Of course, settling on the design for a new vehicle is far from a straightforward process. While a design might take shape on a designer's drafting table, there are a huge number of steps it needs to get through before making it to an auto show stage or to your local dealer. According to Nissan engineer Chris Reed, those steps very nearly curtailed the Murano's design before the first die was even cast.
Reed has a full account of this sharp design's trials and tribulations in a must-read story from Ward's.

2014 Nissan Maxima gets new Limited Edition model, pricing

With a new Maxima expected to debut next year for the 2015 model year, Nissan is only making small changes to its big sedan for 2014. Buyers looking to get behind the wheel of Nissan's "4-Door Sports Car" will be happy to know that the base price for the 2014 Maxima carries over from 2013 starting at $31,000 (*excluding the $810 destination charge).
Aside from two new colors, the only change to the base Maxima S is the addition of a new option group. Sounding very similar to the Sport Package available on the SV, the $750 Limited Edition Package adds smoked Xenon headlights, dark-accented 18-inch wheels, a rear spoiler and fog lights. Stepping up to the SV trim level, the Maxima now comes standard with a rearview camera, Xenon headlights and a seven-inch screen, but its price has also been increased by $850, so it starts at $34,090. Scroll down for more info on the 2014 Maxima.

Nissan's big price cuts threatening others' profits

Bloomberg reports Nissan may be keeping the competition up at night even more than normal. The Japanese automaker recently cut prices on seven of its models and bolstered incentive offerings in an attempt to gain market share in the US, and the strategy is working. Last month saw the company's sales leap by 25 percent, which is nearly triple the industry average. Nissan is currently taking advantage of the weak yen - Japanese currency has fallen by 15 percent against the dollar, which has given the automaker around $1,500 per car to use to either add features or cut prices. Some analysts are calling the policy "scorched earth."
Meanwhile, American automakers like Ford, General Motors and Chrysler are doing their best to keep from sliding back into old bad habits. The Detroit Three have steadily moved away from a discount and incentive strategy to bring in new buyers since the 2009 recession. Those short-sighted tactics helped paved the way for bankruptcy at both GM and Chrysler. As Bloomberg reports, the resolve to stay away from big discounts may falter if Toyota begins using similar tactics.