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GM doing fine at retaining Pontiac owners

This isn't the first time we've reported positive news about General Motors retaining former Pontiac owners. Get a few more stories like this latest report from Edmund's Auto Observer, and it will mark an ongoing positive trend for GM. Edmunds.com crunched the numbers to see how well the General is hanging on to customers after shutting out the lights at Pontiac, and it found that nearly 40 percent of Pontiac owners stayed with a vehicle from a General Motors brand.
The numbers are a little lower than an earlier R.L. Polk & Company study, but Edmunds says General Motors is keeping more former Pontiac buyers than it has since 2007. Most are turning to vehicles from Chevrolet, especially during January and February of 2011, when GM incentivized Pontiac owners to stay under the umbrella. Those moves seem to have worked, and 28.1 percent of Pontiac owners trading up made the jump into a Bowtie.
Buyers that have gone elsewhere have largely stayed loyal to Domestic automakers, with Ford picking up the most conquests from Pontiac, with 9.4 percent switching. Toyota and Honda picked up 7.4 percent of the pool of former Pontiac drivers. The numbers are defying any predictions that Pontiac buyers would completely exit the General Motors fold, and have climbed up closer to parity with the retention figures of other GM brands from a 2009 low of only 16 percent retention.

Tony Stewart to star in Smoke Is The Bandit web series

NASCAR driver Tony Stewart is making good use of his nickname Smoke in new videos inspired by the 1970s classic Smokey and the Bandit. The original is one of the quintessential automotive movies of its era with a fantastic combination of slapstick comedy and great car stunts in a Pontiac Firebird Trans Am. If you've never seen it, check it out immediately.
In the new six-part Smoke IS the Bandit web series, Stewart takes on the role of Burt Reynolds' famous character complete with huge mustache. But instead of trying to smuggle cases of Coors beer it's Mobil 1 oil. The series promises to recreate many of the famous scenes from the movie and includes cameos from other NASCAR drivers.
To complete the look, future videos just need a quality replacement for a young Sally Field to ride shotgun. It would also be really cool if Reynolds could make a brief appearance at some point. Scroll down to check out the trailer and the first episode in the series.

Lutz dishes dirt on GM in latest Autoline Detroit

Bob Lutz sits down for Autoline Detroit - Click above to watch video after the jump
Autoline Detroit recently played host to Bob Lutz, and, as is always the case, the former General Motors vice chairman dished out some great commentary. Lutz was promoting his new book Car Guys vs. Bean Counters: The Battle for the Soul of American Business, and talk quickly turned to his role as it related to product development and high-level decision making at GM. While on the topic of brand management, Lutz revealed a few rather interesting tidbits about his former employer:
All Chevrolet vehicles were required to have five-spoke aluminum wheels and a chrome band up front, as part of the Bowtie brand's overall image.