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Porsche rolls out new 919 Hybrid at racing gala

That Porsche is returning to Le Mans next year with a top-tier LMP1 entry is no news - we've known that for some time. We've even seen pictures of the car in question undergoing testing at various racetracks across Europe, been told who'll be driving it and given some basic parameters of what will make it go. We just haven't known what to call it, but now we do.
In detailing its full endurance racing program for next year at its Night of Champions in Weissach, Porsche has revealed that its new LMP1 racecar will be called the 919 Hybrid. So, something like the 918 Spyder, only one faster. With a four-cylinder engine and a pair of electric motors, the 919 Hybrid will be taking on the top class at Le Mans next year, with a compelling roster of drivers on the docket: along with Mark Webber, Timo Bernhard, Romain Dumas and Neel Jani, Porsche has assigned its works driver Marc Lieb and F1 test driver Brendon Hartley to the effort. But that's not all Porsche has in store.
The factory is also supporting teams that will campaign the 911 RSR in the FIA World Endurance Championship as well as the United SportsCar Championship here in the US, taking Porsche off the pit wall and right in the race seat for next year as part of a comprehensive new racing program, details of which you can read in the press release below.

Porsche Panamera gets new diesel in time for Frankfurt

Diesel may not be the first thing that comes to mind when you think of Porsche, but in the European market - that vital one which Porsche calls home - diesels are indispensable. Particularly when you're trying to extend beyond niche sports cars and into the mainstream luxury sedan market as Zuffenhausen has with the Panamera. In fact, diesels account for 15 percent of Panamera sales worldwide (even though they're not offered Stateside), so to keep oil-burning customers happy, Porsche has announced a series of upgrades.
Set to be unveiled in the flesh at the fast-approaching Frankfurt Motor Show, the new Panamera Diesel packs 300 horsepower. That's 50 hp (or 20 percent) more than the model it replaces, significantly dropping the 0-62 sprint from 6.8 seconds to 6 flat, and raising top speed from 152 miles per Autobahn-crunching hour to 161. While they were at it, Porsche's engineers also fitted the rear differential with torque vectoring (previously reserved for gasoline-burning models) and retuned the transmission and suspension.
You can delve into the press release below for all the details - including the new model's improved towing capacity! - but the reality, for better or worse, is that the Panamera Diesel isn't offered here. So if you've been celebrating Labor Day (or even Labour Day, for our friends to the north) like we have, don't go looking for it at your local dealer, who will have only a Cayenne Diesel to show you instead.

KBB 2013 Brand Image Awards has some obvious and oddball winners

The sixth edition of the Kelley Blue Book Brand Image Awards have crowned a wide range of winners - in a couple of cases the recipient of the laurels might say more about KBB users than they do about the actual winner. Compiled from the responses of more than 12,000 shoppers on KBB.com over the past year, there are 13 categories broken into non-luxury, luxury and truck segments "representing the combined wisdom of the American car-buying public."
The award categories have been revamped this year, with some dropping off, some new ones appearing and at least one other given a new term. What isn't surprising is that Honda won Most Trusted Brand for the second year running, Best Value Brand for the third year in a row and took Best Overall Brand, which wasn't on last year's list of awards.
On our own shores, in the non-luxury categories Chrysler got Most Refined Brand and Buick took Best Value Luxury Brand. Neither one of those marques won anything in last year's Brand Image Awards, while Cadillac, which won Best Interior Design Brand and Best Comfort Brand last year - those awards disappeared this year - went home without a single accolade.