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Porsche continues facelift spree with 911 Turbo

If there's ever been automotive case for constant evolution, it is the Porsche 911. It seems like every time a new version of the rear-engined sports car debuts, Porsche is already hard at work on a facelifted version of it that changes some subtle, barely noticeable aspect.
Such is the case with this round of images of a facelifted 911 Turbo, which was seen undergoing winter testing alongside the facelifted, hardtop-version of the 911 Cabriolet we showed you yesterday. The new, 991-based 911 Turbo was just unveiled in May of 2013.
Like the Cabrio from yesterday, both the Turbo and naturally aspirated models shown here feature additional slats at the rear of the car, right behind the rear wheels. These slats on the standard model lend credence to what we learned yesterday - that even the regular 911 models could end up getting turbocharged mills.

NHTSA closes probe into 2011 Porsche 911 coolant leaks

The National Highway Traffic Safety Administration has announced that it will end its investigation into rapid coolant loss in 24,635 Porsche 911s built between 2001 and 2011. The models affected included the standard 911, GT2, GT3 and Turbo, as well as their variants (GT2 RS, GT3 RS and Turbo S).
NHTSA was investigating for "rapid coolant loss caused by coolant pipe-fitting failure, allegedly resulting in vehicle disablement and/or loss of vehicle control due to reduced traction for the affected vehicle or following traffic," according to the regulators website. "Most of the leak complaints did not appear to involve complete separation of the fittings and many were detected when the vehicle was parked," said NHTSA's statement.
There were 63 complaints and 336 warranty claims, although the investigation was initiated after ten complaints from customers. There have been no reports of crashes or injuries attributed to rapid coolant loss.

VW makes $23K on every Porsche sold, more than Bentley or Lamborghini

It's a good time to be in the luxury car business. In Volkswagen Group's financial report for the 2013 fiscal year, it is revealed that that Porsche enjoyed an operating margin of 18 percent. That means the Stuttgart brand made on average about $23,200 per car sold, according to BusinessWeek. Bentley wasn't far behind, and Audi (which was combined with Lamborghini) posted a 10.1 percent margin. This compares to only around 2.9 percent for the Volkswagen brand.
"Luxury brands are on fire," said Dave Sullivan, an industry analyst at AutoPacific. He said that the average profit margin is between six and eight percent. Brands like Porsche and Bentley have the benefit of competing in rarefied markets. Buyers looking at one their vehicles have fewer models to shop against and don't care as much about price. They can also charge more for options, which further boosts income, according to BusinessWeek.
In a way, we should be more impressed by the continued success from Audi. Its models generally have direct competitors in every segment from the other premium automakers. Plus, their buyers aren't the captains of industry who are shopping for a Bentley. Still, the Four Rings is leading rivals in sales so far this year.