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Porsche Macan sales may push brand past 200K unit goal early

In late 2010, Volkswagen announced that it would spend the equivalent of $71 billion through 2015 to beef up its product lineup, determined to overtake Toyota in overall sales and profitability by 2018. Each of VW's many brands, in turn, would play its part contributing to a goal of 10 million sales per year. VW-owned Porsche was expected to sell 200,000 vehicles per year by 2018, but with the imminent arrival of the Macan small sport utility vehicle in 2014, the automaker is poised to meet that goal years ahead of schedule, Automotive News reports.
Porsche sold 143,096 cars in 2012, and IHS Automotive predicts Porsche will sell 63,000 Macans in 2014, according to Automotive News, which would make it the brand's best-selling vehicle. Do the math and you can see how Porsche could easily beat original expectations ahead of schedule. But Porsche's sales and marketing boss Bernhard Maier says not so fast: "We will not offer [63,000 Macans] in 2014 as we will still be ramping up production and introducing models top down," he told Automotive News Europe. Whether Porsche surpasses the 200,000 mark early or not, he said, the company will not set a new sales target and will remain committed to its business model.
The Macan shares its architecture with the Audi Q5, but Porsche will be able to charge more for its SUV. Tim Urquhart, a senior analyst at IHS Autmotive, told Automotive News that Porsche can charge 10 to 20 percent more, for what is basically the same SUV, than other VW Group brands. How's that for brand value?

Stock Miata beats bunch of high-powered cars in wet 1/4-mile drag race

When is a stock, 167-horsepower Mazda MX-5 Miata quicker than a Chevrolet Corvette, Ford Mustang, Lamborghini Gallardo, Lotus Elise and a Porsche 911? When it's raining. Sort of.
Mazda Canada arranged a unique drag race to show off the fact that the Miata's optional power retractable folding hardtop can go from top-down to top-up in just 12 seconds flat. In this video, all six cars line up for a drag race, and it starts to rain (well, sort of - but you'll have to watch the video all the way to the end to see what we mean). The green flag is waved, and the timer starts as soon as the convertibles begin to put their tops up. But because the Miata's roof mechanism gets the car's roof back up a full 5.1 seconds quicker than the second-place car, the Mazda gets a serious advantage off the line for the actual drag race.
It's a fun video. And while we've spoiled the results (come on, the video was uploaded by Mazda, you knew the Miata was going to win), be sure to see how it all unfolds, below.

LaFerrari, McLaren P1, Porsche 918 and Agera R take to Assen

It's the show-down (sort of) we've all been waiting for. The battle of the hybrid hypercars from the performance powerhouses of Europe: Ferrari LaFerrari, McLaren P1 and Porsche 918 Spyder. No one publication has managed to get their hands on all three just yet, but this video has - and with a Koenigsegg Agera R thrown in for good measure.
The video was shot by our (unrelated) Dutch compatriots at Autoblog.nl at the TT Circuit Assen in the Netherlands. The track has played host to Champ Cars and all manner of racing bikes, but this could be the ultimate grid of actual production machinery that's ever lined up behind its start/finish line. Shame the weather was rainy and this unsurpassed array of supercars weren't really racing - more showing off for the crowds. But what a show it was. Scope out the footage in the video below.