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Porsche Macan sales may push brand past 200K unit goal early

In late 2010, Volkswagen announced that it would spend the equivalent of $71 billion through 2015 to beef up its product lineup, determined to overtake Toyota in overall sales and profitability by 2018. Each of VW's many brands, in turn, would play its part contributing to a goal of 10 million sales per year. VW-owned Porsche was expected to sell 200,000 vehicles per year by 2018, but with the imminent arrival of the Macan small sport utility vehicle in 2014, the automaker is poised to meet that goal years ahead of schedule, Automotive News reports.
Porsche sold 143,096 cars in 2012, and IHS Automotive predicts Porsche will sell 63,000 Macans in 2014, according to Automotive News, which would make it the brand's best-selling vehicle. Do the math and you can see how Porsche could easily beat original expectations ahead of schedule. But Porsche's sales and marketing boss Bernhard Maier says not so fast: "We will not offer [63,000 Macans] in 2014 as we will still be ramping up production and introducing models top down," he told Automotive News Europe. Whether Porsche surpasses the 200,000 mark early or not, he said, the company will not set a new sales target and will remain committed to its business model.
The Macan shares its architecture with the Audi Q5, but Porsche will be able to charge more for its SUV. Tim Urquhart, a senior analyst at IHS Autmotive, told Automotive News that Porsche can charge 10 to 20 percent more, for what is basically the same SUV, than other VW Group brands. How's that for brand value?

Porsche planning new 911 Speedster as 550 tribute

Some look at the emergence of a new Porsche 911 and see a car. But to Porsche engineers, it might as well be a reset button. Because every time a new 911 comes out, it sets off a tidal wave of new variants to follow, including convertibles, turbos, targas, GT3s... the works.
The next down the pipeline, though, could be one of the most desirable. That, according to German publication Auto Bild, will be a new 911 Speedster. When it arrives early in 2015, the special roadster will reportedly be limited to just 550 examples in tribute to the original 550 Spyder.
It'll reportedly have hidden door handles, a chopped-down windshield and a fabric top to be used only in case of emergency, manually disappearing below a carbon-fiber cowling. All of which makes it sounds as much like a bigger version of the Boxster Spyder as a successor to the last 911 Speedster (pictured above), and that's no bad thing at all.

China bans military license plates on luxury autos

Driving a vehicle with a military license plate in China provides many privileges. Legally reserved for official vehicles only, the designation apparently allows drivers to enjoy special liberties on the roads, including breaking traffic laws, filling up with free fuel and receiving light-and-siren escorts through congested cities. So attractive are the benefits that there is a secondary market for used legal and counterfeit plates - especially among those wealthy enough to afford luxury cars. But all of that is reportedly coming to an end, as President Xi Jinping, chairman of the Central Military Commission, is on a mission to fight corruption in his country.
A new license plate system goes into effect today, and it is designed to "maintain social harmony, stability and the reputation of the military," says the PLA Daily, the armed forces' official newspaper. While the abuse has been going on for many years, the internet has put the spotlight on the bad behavior, and the negative press does not represent the morals and true colors of the armed forces, say officials.
While military-plated Porsche drivers have been singled out as offenders, Bloomberg notes that all vehicles with engine displacements above 3.0 liters and with a sticker price in excess of about $73,000, will be banned from receiving military plates. This includes vehicles from Audi, Cadillac, BMW, Mercedes-Benz, Jaguar, Land Rover, Lincoln and the Volkswagen Phaeton. Even if drivers are savvy enough to circumvent the new issuing system, the military has put technology at toll gates to catch users of counterfeit plates. There has been no word on the punishment if caught.