2012 Porsche Panamera on 2040-cars

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Porsche slathers Martini livery on 911, Panamera, Macan and Cayenne

This is how we imagine the conversation went in Porsche's Stuttgart headquarters: "Martini livery. Martini livery all the things." Okay, so maybe not, but that hasn't stopped Porsche from showing off images of its entire lineup bearing the iconic racing livery.
While we aren't sure about the questionably yellow 911 and lime green Macan, the navy blue Cayenne and the white Panamera both look pretty spectacular as they lap about the streets of Sochi, Russia.
As for why the liveried sports cars and crossovers were at the site of the 2014 Winter Olympics, we aren't totally sure. Porsche's Facebook page, where the images first popped up, was really light on details. Whatever the reason, we fully support Porsche doing more with Martini livery. Take a look at the full gallery to see what we mean.

Porsche picks Maria Sharapova as brand ambassador

Russian-born tennis superstar Maria Sharapova has just inked a three-year deal with Porsche to be its brand ambassador, a position that will put her on a global campaign for the German automaker. The 26-year-old athlete isn't new to the role - she previously signed a similar three-year deal with Land Rover in 2006.
"Maria Sharapova is an exceptional athlete. She combines top performance in her sports with elegance and power. These are precisely the qualities that are embroiled in our sports cars," explained Matthias Mueller, CEO of Porsche AG, during the announcement. "Her profile and charisma are an ideal fit for Porsche. She is also highly respected around the world and enjoys an outstanding reputation," he added.
Some consider Porsche's choice of a female tennis player as its ambassador interesting, if not surprising. The automaker has traditionally marketed its vehicles with a masculine edge - Sharapova and the sport of tennis position the brand in a different light - likely an intentional decision. Do you think Porsche's choice was a good one? If not, who would you choose as its global ambassador?

Porsche 911 Carrera 4S named Motor Trend Best Driver's Car [w/video]

Motor Trend has named the 2013 Porsche 911 Carrera 4S its best driver's car for 2013. The annual
competition for the title included some of the best performance cars that have gone on sale in the past year. The new C4S follows the 2012 Best Driver's Car award winner, a two-wheel-drive Carrera S.
Determining the winner of the coveted title isn't easy. Each vehicle is pushed through Motor Trend's normal battery of instrumented tests. Editors then spend time with each car over a 500-mile tour of mixed conditions before a final batch of testing at Mazda Raceway Laguna Seca, with pro racer Randy Pobst at the wheel.