2007 Rolls Royce Phantom Long Wheel Base Grey Goose Car 1 Of 2 on 2040-cars

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Home of Rolls-Royce Collection makes debut at the Quail

Rolls-Royce is marking 10 years of production at its Goodwood, England home, with the aptly named Home of Rolls-Royce Collection. The first instance of the Collection, a brilliantly appointed Phantom, has come to The Quail to make its world debut.
The goal of the Home of Rolls-Royce Collection seems to be to really showcase the kind of pristine, detailed work that the artisans back in Goodood are capable off, while creating a car that almost instantly achieves heirloom status. The Phantom seen here displays a truly impressive wood paneled cabin, where a technique called marquetry has been used to inlay some 170 sections of 11 different types of wood into a "celebration" motif.
You'll find a compass theme throughout the car as well - inside and out - which the company tells us is meant to highlight the sales of Goodwood-built Rollers on five continents across the world. Compass designs can be found on the armrests and center console, with each piece of embroidery taking more than 100,000 stitches to create. Not to be outdone in terms of time lavished, the compass motif painted on the exterior of the car takes one squirrel-hair-brush-wielding craftsman six hours to perfectly apply.

Rolls-Royce to reach 4,000 units this year

Rolls-Royce is, by nature, an exclusive auto marque, but it has been steadily increasing its sales to the point that it could be looking at 4,000 units by the end of this year, setting a new record for the German-owned British automaker.
You don't even need to go back a decade to find Rolls-Royce sales hovering around the 1,000-unit mark. But that was when Goodwood only offered the Phantom saloon. The subsequent addition of the Phantom DHC and Phantom Coupe helped expand its portfolio, enlarged even further by the addition of the Ghost in 2010, by which time total sales were reaching 3,000 units.
The Spirit of Ecstasy marque has been hovering around the 3,500 mark ever since, but with the Wraith now in the mix and its reach extending into growing markets around the world, Autocar reports that global sales could top 4,000 units this year. (Of course that pales in comparison to one-time sister brand Bentley, which topped 10,000 deliveries last year, but Rolls-Royce typically competes at a higher price bracket.)

Grey Poupon's Pardon Me Lost Footage ad airs during Oscars

Those of you that took our tip and tuned in for last night's Academy Awards may have caught the latest iteration of the famous Grey Poupon commercials, featuring a pair of Rolls-Royce sedans and their condiment-loving stewards. The update to the 1981 commercial was only shown in part on television, however, as the mustard company directed viewers to its website to see the entirety of the Lost Footage spot. Of course if you didn't bother then, you can just scroll down to see the full-length two-minute commercial here.
As you're viewing, note that the Grey Poupon marketers did not, it would appear, get official sanction from Rolls-Royce this time around. While the Rollers in the commercial have all sorts of James Bond-like accouterments, they don't appear to have the official Spirit of Ecstasy hood ornaments, for example, and they have restyled lights and grilles. Check out the new spot below, and see if it stacks up to the iconic Pardon Me original.