Toyota Rav4 97 ( Black) on 2040-cars

Auto blog

Lexus gets new boss, and he's a designer

A reshuffle in the uppermost ranks of Lexus could see the Japanese luxury brand further energize its recent focus on design. Tokuo Fukuichi, Toyota's global design boss, is the new head of Lexus International.
Fukuichi will retain his role as the overall head of design for Toyota, Lexus and Scion, and will assume his new position at the head of Lexus and on its board on April 1 (no fooling). This is going to be an interesting move for fans of design to watch, as Fukuichi has repeatedly been mentioned as a designer that enjoys pushing the edge of the envelope and experimenting. He is, after all, the man responsible for designing the most awesomely odd minivan of the 1990s, the mid-engined, rear-drive Toyota Previa, and more recently, he signed off on the controversial Lexus LF-NX concept, which is said to presage a new production small crossover.
"Regarding changes in design, no one has 100 percent confidence," Fukuichi told Forbes back in January 2013. "No one can really say with pure certainty that, 'In two years, this will sell well.'" As Akio Toyoda continues to demand more assertive, edgier designs, it's that point of view that should make Fukuichi a valuable addition to Lexus, as it continues to challenge the competition from Germany.

Tesla now California's top automotive employer

Tesla has knocked off Toyota as the biggest auto employer in the state of California, employing over 6,000 people to the Japanese company's 5,300. That lead is only likely to grow, as the EV manufacturer prepares to add another 500 jobs by the end of the year, and as Toyota begins its relocation to its new North American headquarters in Texas. The news comes barely a week after the company announced a $50 million loss during the first quarter of 2014.
Tesla's statewide employment could be set to double, beyond even 6,500 people, if it follows through on rumors to construct its eagerly awaited gigafactory in the Golden State. The $5-billion venture could add another 6,500 employees, making Tesla not just the largest automotive employer in the state, but making it one of the largest employers in the state full stop.
The investment of Tesla and its founder (and real-life Tony Stark), Elon Musk, has been substantial. The company has added 3,000 employees in the state since 2013, reopening the Toyota and General Motors joint-venture factory that use to be known as NUMMI in 2009 and constructing a design studio in Los Angeles, all in addition to its Palo Alto headquarters.

Sports 800 is a progenitor of Toyota performance

There's an automotive axiom that claims it's more fun to drive a slow car fast, than a fast car slow. If that's the case, then pushing a Toyota Sports 800 around must be one of the most exhilarating experiences behind the wheel in the world. With just 800cc of displacement from a two-cylinder boxer engine, the focus is on finesse over outright speed. Still, it's a fantastic page in Toyota's performance history, and Petrolicious takes a ride with a man who owns a meticulously restored 1967 example in its latest video.
The Sports 800 used the classic cost-saving strategy in the auto industry of taking parts from a standard model in the lineup and modifying it into a sports car. In this case that meant borrowing the engine from the plebian Toyota Publica, beefing it up for more power and clothing the whole thing a in beautifully shaped, wind-tunnel-honed body.
The look of these lithe, targa roadsters is the exact opposite of the rather dull styling sometimes associated with Toyota today. Everywhere you look there are louvers, vents or curves to draw the eye. Check out the latest Petrolicious video for a detailed look at the history of this rare model that's largely unknown on this side of the Pacific.