on 2040-cars

Auto blog

2015 Toyota Camry targeting 'more emotional' design

There are many ways to describe the Toyota Camry: "comfortable," "economical," "affordable," "reliable" and "dull as a bucket of mayonnaise" would all be accurate. It's this last one that the Japanese brand is seeking to change. While we aren't expecting it to suddenly sprout a high-revving V8, a rear-drive layout or razor-sharp handling, a report from Bloomberg suggests we should at least expect a more evocative design from one of the best-selling cars in the country.
The next Camry update, due for 2015, should have a "more emotional, more impactful design," says Kevin Hunter, head of Toyota's US design studio. That's according to Bloomberg, who caught up with the styling boss at this week's Detroit Auto Show. "Camry's taken some hits on styling, but it's still selling well. But we need to create better design for Camry in the future."
Toyoda wants to see waku-doki in his company's designs - heart-racing qualities

2015 Toyota Prius C is still colorful, still gets 53 mpg

Few vehicles can match the affordable fuel economy of the $19,000, 53-mile-per-gallon Toyota Prius C, and that fact isn't likely to change for 2015, as the Japanese company has issued a moderate refresh of its sub-compact hybrid.
As mid-cycle refreshes go, this is a pretty standard affair, with a larger grille and tweaked LED headlights at the front of the Prius C, and more expressive taillights at the back. Toyota made some minor changes in the cabin, updating materials throughout, but not fiddling too much with the overall level of equipment.
Aside from those modest changes, this is the same fuel-efficient five-door, retaining its 1.5-liter, 73-horsepower, 82-pound-foot four-cylinder, while an electric motor tosses in an extra 26 ponies, for a total system output of 99 horsepower. Along with the 53-mpg highway rating, the C will return 46 mpg in the city.

Toyota Camry re-earns CR 'Recommended' rating following crash tests

All is right again in the Toyota kingdom. The Japanese manufacturer's bread-and-butter sedan, the Camry, has been put back on Consumer Reports' "Recommended" vehicle list, following improved performance in the Insurance Institute for Highway Safety's crash testing.
You'll recall that the 2012 and 2013 Camry were infamously booted from the list due to "Poor" ratings in IIHS' notoriously tough small-overlap crash testing. Toyota vowed - just last week actually - to fix the ratings. As the Toyota brand's head, Bill Fay, said last week, "It's still a five-star car. It still does very well in all the IIHS tests. It did not in [the small overlap frontal crash test], and we're busy making the necessary adjustments so that we can address that."
Now, though, those redesigned cars have been tested, earning an "Acceptable" rating in the overlap testing. According to Consumer Reports, Camrys built from November 2013 on feature new internal structures that improve the car's crash test scores enough to make it a "Recommended" buy. IIHS has also elevated the car back to a position in its Top Safety Pick category, although it falls short of the new gold standard, the Top Safety Pick + rating.