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Toyota ready to get dirty with new TRD Pro Series

To the general public, Toyota is often thought of as a maker of bland but dependable cars, crossovers and SUVs that get their owners and a whole herd of whatever from Point A to Point B. Generally speaking, they're fuel efficient, comfortable and affordable. What the general public may not realize, however, is that Toyota enjoys a very strong history of going off road, too. The legendary Land Cruiser arguably established the trend, helping explore remote parts of the globe, while various guerilla warfare outfits and world military branches have unwittingly joined up with the boys from Top Gear to help cement the Hilux pickup's reputation for invincible performance. Now, though, Toyota is launching a new line of trucks and SUVs in the US that are even more explicitly targeted at hitting the trails. Meet the TRD Pro Series.
Featuring the 4Runner, Tacoma and Tundra, each Pro Series vehicle features TRD-tuned springs with Bilstein shocks, a TRD front skid plate, a TRD shifter, black wheels, branded floor mats and a "TOYOTA" grille badge, the latter of which harkens back to classic models. TRD Pro Series vehicles will be offered in the new Inferno paint color shown above, as well as Black and Super White.
The Tundra benefits from softer TRD springs that also provide a two-inch lift and a better ride in the rough, while the truck itself rides on 18-inch wheels with Michelin ORP tires. Each truck gains an extra two inches of wheel travel in front and 1.25 inches in back, while a TRD dual exhaust should generate a nicer sound than the trucks's standard V8 engine. Finally, a unique interior with red contrast stitching freshen up the cabin. We wouldn't go so far as to call this a Ford F-150 SVT Raptor fighter - far from it, in fact - but it's a bit more off-road oriented than your average pickup.

Toyota will steer clear of driverless cars

Toyota executives say the company's primary focus is on safety. At least for the time being, that means the company won't pursue development of a driverless car.
Speaking at the company's advanced safety seminar in Ypsilanti, MI, Thursday morning, Seigo Kuzumaki, Toyota's deputy chief safety technology officer, said that Toyota envisions a future driving environment that optimizes the best of both humans and computers, not choosing one over the other.
"Toyota's main objective is safety, so it will not be developing a driverless car." - Seigo Kuzumaki

2013 Toyota Camry Hybrid

Giving Vanilla A Good Name
"Vanilla." Taken in modern context, that's not a compliment, but it should be. Vanilla actually has exotic origins, and as spices go, only saffron is more costly. Despite the realities, calling something "vanilla" is not whistling in admiration. The Toyota Camry has been called "vanilla" countless times since its debut, but both the car and the bean have something up their sleeves.
Scoff all you want, but vanilla is the most popular ice cream flavor, and there is no mainstream sedan that outsells the Camry. Apparently, vanilla has an underlying tinge of filthy lucre. We didn't feel rich, exactly, wheeling around in the Camry Hybrid, but we came away impressed, nonetheless.