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Chrysler and Fiat offering $1,000 rebates to VW owners as Marchionne gets tough

The throw-down between Fiat CEO Sergio Marchionne and Volkswagen has heated up in earnest. According to Bloomberg, Fiat and Chrysler are now offering current Volkswagen owners in the US $1,000 rebates to trade in their ride. It's the latest in a series of shots Marchionne has taken at his German rival. As you may recall, the Fiat executive entered into a spat with Volkwagen board chairman Ferdinand Piëch and CEO Martin Winterkorn in October after the duo called for Marchionne's resignation from presidency of the European Automotive Manufacturers Association (AECA). At the time, the Volkswagen executives were quoted as saying Fiat would not survive the European economic downturn.
In response, Marchionne called the German executives "reprehensible," and accused Volkswagen of using a pricing strategy that has created created a "bloodbath" in the EU. Volkswagen has taken to steep discounting to carve out ever-larger slices of market share in Europe, but the company has a much smaller foothold in the US. Marchionne may be trying to hit Volkswagen where the manufacturer is weakest with the new Fiat new incentive program.
Late last week, the Fiat executive was voted to a second term as ACEA president.

VW previews retouched 2014 Touareg for Beijing

Volkswagen is in New York this week showing off its new Jetta and Golf TDI SportWagen concept. But in less than a week, the German automaker will be off to China for the Beijing Motor Show, where it will showcase the revised Touareg you see here.
A subtle update on the Touareg that's been on the market in its current form for four years now, the facelifted model features reworked styling front and rear, an updated interior and a host of new technologies to keep it current in the highly competitive SUV market. Among those new features are larger bi-xenon headlights, coasting function, Google Maps integration and a post-collision braking system designed to prevent a second crash.
VW will offer the new Touareg with a variety of engines around the world, but in North America it'll carry over the same six-cylinder powertrain options as the outgoing model: a 3.6-liter V6 with 280 horsepower, a 3.0-liter turbodiesel V6 with 240 hp (though torque isn't listed, we'd expect around 406 pound-feet, same as last year) and a hybrid that marries a 3.0-liter supercharged V6 to an electric motor that combine to deliver 380 hp.

Updated J.D. Power APEAL study shines on VW Group, Chevy

J.D. Power has just revealed the results of its 2013 APEAL Study, which looks at which brands have the most appealing cars based on sales figures, dealer inventory, brand loyalty, transaction and trade-in prices. The study was revamped for 2013, and places a larger focus on the new tech and infotainment options available to customers. All told, study participants gauged their vehicles on 77 different attributes, delivering a score out of a 1,000 points.
The Volkswagen Group had the greatest success of any corporation, topping the APEAL rankings with the Audi Allroad, Porsche Boxster, Porsche Cayenne, VW GTI and Passat. Chevrolet had the highest number of awards for a single brand, though, with the Avalanche, Sonic and Volt all taking home a prize.
The best brand overall was Porsche, which scored 884 out of a possible 1,000 points. The top Japanese brand was Lexus with a score of 847, while the top American brand was Cadillac, at 841. The best mainstream brand was Ram, which received a very respectable 817. The industry average for this year's study was 795, with 16 brands, all of which were mainstream, falling below the average.