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Volkswagen unveils sportier Passat Performance Concept ahead of Detroit debut

Ahead of its official unveiling at next week's Detroit Auto Show, Volkswagen has released some preliminary details and images of its Passat Performance Concept - a car that, as its name suggests, adds a little more spice to the automaker's midsize sedan formula. VW makes no mention of any production intent for this road-ready-looking sedan, simply stating that the Performance Concept is a way to "explore this practical four-door's sportier side."
It certainly doesn't look too sporty, the only visual upgrades being larger 19-inch wheels, dual exhaust, bi-xenon headlamps with VW's Advanced Front Lighting system, LED taillmaps and carbon-look mirror caps. Inside, there are carbon interior accents and two-tone leather upholstery. But no matter, the real upgrades for this mightier Passat are found below the sheetmetal.
Powering the Performance Concept is a 1.8-liter turbocharged four-cylinder engine, churning out 250 horsepower and sending its grunt to the ground via a six-speed automatic transmission. For reference, that's 80 more horsepower than the Passat's base 2.5-liter inline-five, but 20 horsepower less than the potent 3.6-liter VR6. As for other performance upgrades, Volkswagen has fitted the car with a lowered sport suspension and revamped electronic steering, which should indeed add a bit more dynamic feedback to the already nice-driving sedan.

VW makes $23K on every Porsche sold, more than Bentley or Lamborghini

It's a good time to be in the luxury car business. In Volkswagen Group's financial report for the 2013 fiscal year, it is revealed that that Porsche enjoyed an operating margin of 18 percent. That means the Stuttgart brand made on average about $23,200 per car sold, according to BusinessWeek. Bentley wasn't far behind, and Audi (which was combined with Lamborghini) posted a 10.1 percent margin. This compares to only around 2.9 percent for the Volkswagen brand.
"Luxury brands are on fire," said Dave Sullivan, an industry analyst at AutoPacific. He said that the average profit margin is between six and eight percent. Brands like Porsche and Bentley have the benefit of competing in rarefied markets. Buyers looking at one their vehicles have fewer models to shop against and don't care as much about price. They can also charge more for options, which further boosts income, according to BusinessWeek.
In a way, we should be more impressed by the continued success from Audi. Its models generally have direct competitors in every segment from the other premium automakers. Plus, their buyers aren't the captains of industry who are shopping for a Bentley. Still, the Four Rings is leading rivals in sales so far this year.

Volkswagen's De Silva says next Scirocco will be 'completely different'

From our perspective, the reborn Volkswagen Scirocco is a handsome (if squat) little thing. Yet design-wise, it's always struck us as uncomfortably close to the Golf three-door hatchback with which it shares its basic underpinnings. That aesthetic kinship may be part of the reason why Volkswagen has steadfastly refused to import the Scirocco to North America, seeing as how the Golf doesn't regularly set the company's sales charts alight, and it's less expensive.
But that visual similarity might be about to change, says Walter De Silva, who recently told Australia's Car Advice that, "It must be completely different... we don't want to repeat the bodystyle of the Scirocco, we want to change that." Further, the Volkswagen Group's design boss says that the next-generation car isn't terribly far along in development yet - "at the moment, it's only a studio [project]... it's not defined." It's probably just as well, as the new seventh-generation Golf arguably borrows some of its design from the current Scirocco anyway.
So we should expect a much bolder, more differentiated design, right? Well, yes, no and maybe. Back in September, De Silva himself was quoted as saying that the era of flamboyant styling has passed, and that future VW designs will be simpler to better reflect the times and preserve resale value. So... how different could it be?