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Volkswagen reveals Beetle GSR, R-Line convertible and two special GTIs

Volkswagen has chosen to really expand its performance-tuned portfolio at this year's Chicago Auto Show, bringing along a couple of new Beetles destined for model year 2014, as well as a pair of freshened GTI packages that you'll be able to buy almost right away.
The first, and splashiest of the Chicago goodies on the VW stand has got to be the 2014 Volkswagen Beetle GSR. Don't lose your temper, Acura Integra geeks; in this case, GSR stands for "Gelb Schwarzer Renner" or "Yellow Black Racer," and harkens back to a sport-tuned classic Beetle from the 1970s. For the 2014 iteration, the GSR gets a 210-horsepower version of VW's 2.0-liter turbo four-cylinder. That engine is enough to push the Beetle to 60 miles per hour in 6.6 seconds, and up to a top speed of 130 mph.
Of course, you'll have long-since noticed the shockingly yellow-and-black livery before you stumble across the Turbo badge on the rear deck. The GSR gets 19-inch alloy wheels, 235-section tires and a tea-tray rear spoiler, but it's the paint and graphics package that will decide if this is your (lemony) cup of tea. Things don't get any subtler inside the car, either, as VW has carried the colorway through to the interior, as well. Only 3,500 Beetle GSRs will be produced, with just more than half of those going to the US - call your dealer today, Wiz Khalifa.

Volkswagen and Funny or Die take humorous spin in 2015 Golf

Volkswagen is partnering with Target and Funny or Die in a bizarre ad for the latest Golf starring comedian Rob Huebel, probably best known for his work on Childrens Hospital on Adult Swim.
The commercial is titled The Way Too Helpful Neighbor and stars Huebel as the eponymous neighbor. The challenge is for Huebel to help improve his buddy's apartment before the guy meets his girlfriend's parents for the first time. The obvious way to do that is to slide a new Golf through an actual Target in Texas, while simultaneously showcasing the store's goods and the car's features.
The commercial is airing online now and on TBS during breaks in Conan O'Brien's show, with sneak peaks during other programs on the network. Auto advertising is becoming pretty normal for Funny or Die at this point, though, with the site previously partnering with Fiat for several videos. Check out the ad above and see if you think it works. Scroll down for VW's announcement.

VW confirms new TDI for second half of 2014 in Golf, Jetta, Passat and Beetle

Diesel lovers rejoice. Volkswagen is bringing the latest iteration of its 2.0-liter four-cylinder diesel engine - dubbed the EA288 - to the 2015 model year Golf, Jetta, Passat, Beetle (2013 model pictured above) and Beetle Convertible, and the cars will be on sale in the second half of 2014.
While it shares its moniker with the old diesel, the new engine produces 150 horsepower, a 10-hp boost, and 236 pound-feet of torque. VW promises improved fuel economy as well, but it hasn't announced specifically what amount yet. The company claims that despite the same displacement, only the bore spacing is shared with the previous version. The mill includes new features like exhaust gas recirculation, an intercooler integrated into the intake manifold and low-friction camshaft bearings.
VW Group of America has had great success with diesels in the US recently. Vee-Dub and Audi sold 105,899 diesel-equipped models in 2013. It was the first time the group ever sold over 100,000 diesels in a year, and they accounted for 24 percent of sales. Scroll down to read the full press release about the announcement.