1999 Volvo V70 X/c Awd Wagon 4-door 2.4l on 2040-cars

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These are the top luxury cars bought by people entering the segment for the first time

Let's say you just got a big promotion at work or the kids are moving out of the house, and you finally have some extra money. You decide to blow it all at once and treat yourself by upgrading your ride. Naturally, you look to a luxury automaker. What do you choose?
Models like the Audi A3 and Mercedes-Benz CLA-Class may be tailor-made to introduce buyers to the premium segment, but a new study finds that they don't garner the highest rates of non-luxury customer conquests. It turns out that a Volvo leads among folks moving up to a premium brand, and it isn't even one that's made anymore, at that.
A recent study by Polk and IHS Automotive looked at what models had the highest rates of buyers upgrading from a non-luxury segment. The information comes from its new vehicle registration data through April 2014. All ten top models boasted conquest rates of over 50 percent, but the Volvo C70 led the field with 68.01 percent of its customers coming from non-premium brands.

2015 Volvo XC90 is the Swedish future

It's been months since the Concept XC Coupe debuted at the Detroit Auto Show, Volvo's last show car previewing its all-new 2015 XC90. But the production model is finally here after years of development, and it signals the future of the Swedish automaker with its Scalable Product Architecture modular platform and cutting-edge new engine family.
The 2015 XC90 carries all-new styling, but is still familiar up front, with the company's logo slashing diagonally through its prominent, upright grille. Like the concept, it carries T-Shaped LED running lights through the headlights. The company calls them the "Thor's Hammer" design, an evocative designation that we think is fantastic. Under that new front end is a choice of two quite powerful, but very efficient powertrains. The standard XC90 gets a 2.0-liter turbocharged and supercharged engine with all-wheel drive making an impressive 316 horsepower. Or if buyers want to be a little greener and more powerful, there is the XC90 Twin Engine plug-in hybrid with the same engine, albeit augmented with an electric motor to produce a staggering 400 hp.
The exterior styling is crisp, if not quite as sensual as Volvo's latest concepts, but we think the interior is the real star here, with a dashboard that looks like it came out of a Herman Miller catalog and a unique vertically oriented infotainment screen integrated into its center stack, perhaps taking a cue from Tesla. If the cabin feels as good as it looks, we think a lot of sales are going to be won inside.

Volvo Concept Coupe is a long-legged Swedish GT [w/video]

They may not be the first thing that comes to mind when you think of the marque, but Volvo has a long and surprisingly lustrous lineage of coupes in its stable, from the P1800 to the 142 to the Bertone 262C to the 780 Bertone and the recently departed C70. Few of those two-doors have stood the test of time the way the voluptuous P1800 has, a fact the company's designers are apparently keenly aware of. It is that exact model that Volvo says they've drawn upon for this new Concept Coupe, and while the showcar bears little resemblance to the smaller P1800 that inspired it, both cars have a visual grace and presence that has often eluded the brand's grasp.
While not completely ripping up the design language established by the 2001 S60 in 2000, the Coupe Concept is arguably the most radical design statement we've seen from Volvo in well over a decade. Gone is the tone set by the drop-shoulder hood, and in its place is a more flowing, organic look, with the generous proportions of a grand tourer. The concept is a particularly nice piece of work, from its new T-shaped daytime running lamps to its pronounced rear fenders that subtly echo those of the P1800. Interestingly, Volvo informs that the first production model to benefit from this new aesthetic will be the next-generation XC90 crossover - and judging by the teasers we recently saw, this language looks like it'll translate nicely to the CUV's larger shape.
The Concept Coupe is powered by a through-the-road plug-in hybrid architecture composed of a twincharged 2.0-liter four-cylinder powering the front wheels and an electric motor servicing the rears. All-in, Volvo says the system is good for 400 horsepower and 443 pound-feet of torque.