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Maserati to cap output at 75,000 cars

Maserati appears set to take a page out of corporate sibling Ferrari's playbook with the possibility that it may cap global annual output in the coming years. Ferrari announced in 2013 that it would limit itself to 7,000 vehicles a year to maintain exclusivity, and so far, it has stuck to the plan.
According to an unnamed Maserati executive speaking to Reuters, the Italian luxury car maker wants to cap its sales to 75,000 vehicles a year. However, it's hardly there yet. The company doesn't forecast reaching that production benchmark until 2018.
Dave Sullivan, an auto industry analyst for AutoPacific, thinks that limiting sales could be a smart move for Maserati. "If it is profitable at 75,000 and doesn't require a significant investment in capacity to get there, this appears to be sound," he said to Autoblog via email. "Alfa Romeo is intended to be the volume brand and by capping Maserati, it means that even if you opted to buy the 'entry level' Ghibli, you still have a level of exclusivity."

Maserati to celebrate 100th anniversary at Monterey Motorsports Reunion

The Pebble Beach weekend is without a doubt one of the preeminent classic car gatherings on the calendar. But while most of the events that make up the weekend are essentially static displays, our favorite may be the Monterey Motorsports Reunion at Mazda Raceway Laguna Seca. That's where you can actually see classic racing cars doing what they were made for in the first place. And every year, organizers of the event select a featured marque.
Last year it was the Chevrolet Corvette. The year before it was Shelby, preceded by Jaguar the year before that. But next year, the classic racing event will feature Maserati, which will be celebrating its 100th anniversary. And to make the occasion extra special for the Modenese marque, next year also marks the 60th anniversary of the most celebrated racing cars ever made by Maserati (or any other constructor, for that matter): the Maserati 250F (No. 4 above) famously piloted by the likes of Fangio and Moss in 1954.
Fittingly, the Trident marque got its start in racing back in 1914 with the debut of the Tipo 26 that put Maserati on the map with a debut victory in the 1926 Targa Florio. Although you don't much see it competing at top levels these days, Maserati went on to win the Indianapolis 500, the Formula One World Championship and, more recently, the FIA GT1 World Championship.

Watch Maserati prep this Quattroporte for Geneva by hammering on its sheetmetal

There are untold amounts of primping and set up that goes on in the days leading up to an international auto show. Of course, there are exhibits to erect, lights to hang and scripts to rehearse. There are also cars to prep. Usually the latter involves little more than removing finger prints and dusting, but in the case of Maserati the day before the Geneva Motor Show press days, the process apparently includes banging on the sheetmetal of one of your prized showcars like a crazed woodpecker.
We're not sure what caused a surface irregularity in the door skin of this 2014 Quattroporte - perhaps shipping damage - but it was interesting (and mildly painful) to watch, and hear, a show prepper attempt to repair this six-figure sedan with what looks like a jeweler's hammer, high-intensity light and soft cloth.
That'll buff right out.