2010 Toyota Corolla S Sedan 4-door 1.8l Automatic on 2040-cars

Auto blog

Toyota recalls 4,000 Tacoma pickups over valve springs

When you build as many cars and trucks as Toyota does, you're bound to run into the occasional recall. In the past month alone, the Japanese auto giant has recalled over 800,000 Camry, Avalon and Venza models over problems with the air-conditioning units, and 10,000 more before that over windshield wiper issues. Now Toyota has issued another recall notice, but this time for far fewer vehicles.
The recall revolves around the engine valve springs in the 2013 and 2014 Tacoma, specifically those fitted with the standard 2.7-liter four-cylinder engine and not the optional 4.0-liter V6. The issue is that the valve springs are prone to cracking and breaking over time, and results from improper maintenance of the manufacturing equipment used by one of the two suppliers that outfit Toyota with the components in question.
All told, some 4,000 vehicles will be subject to the voluntary recall, the owners of which will receive notice by mail. If you think that could be you and want to get a jump on the problem, you can read the announcement below and call Toyota yourself.

Toyota releases teaser for Kaley Cuoco Super Bowl ad

Toyota has released a 35-second teaser video for its upcoming Super Bowl spot staring Kaley Cuoco, the actress best known for her role as object-of-nerd-affection Penny on The Big Bang Theory. The real star of the ad, however, is its soundtrack, the 1995 hit "I Wish" by rapper Skee-Lo that will have your mind cashing nostalgia checks the moment it hits your ears.
We still don't know much about the content, plot or story of this Super Bowl commercial, though we can say that its object of promotion is likely the new RAV4 we see Ms. Cuoco driving in this teaser. The rest of the time she's walking the street in a purple getup granting wishes like Robin Williams on a Disney sound stage. And then the Easter Bunny and a chihuahua enter the picture and we get lost. Clint Eastwood under a bridge this is not.
But hey, Super Bowl ads cost millions and millions of dollars to produce and air, so we trust that Toyota spent its money wisely and will have us ROFLing on game day. Until then, scroll down and witness for yourself the debut of Kaley Cuoco as a Toyota spokeswoman.

Buy a Toyota GT86 and your wife will hate you

Marketing can be a very strange business. Convincing a man or woman (or child, really) that they absolutely cannot live without the latest, greatest new bit of technology oftentimes takes a unique approach. In the "online film promoting the Toyota GT86" you'll see below, created by agency Happiness Brussels, men are reverse-psychologied into thinking a new sports coupe will make them more masculine by getting their loved ones to hate them. Or something like that. We think.
In any case, we suggest you watch the video below to see how much fun men can have with a GT86 - or Scion FR-S or Subaru BRZ, presumably - at the expense of their significant others. Fair warning: There's a potential Not Safe For Work moment in the ad: beware of a brief male butt shot about 44 seconds in.
Marketing. Gotta love it. Unless you're married to a man. Or something like that. We think. Whatever, just watch.