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BMW readying impressive track-focused M Power App

There are a lot of questionable automotive apps that people put on their smartphones these days, but BMW has created what could be one of the most useful and integrated car apps ever. The new M Power App, which will be available this summer only for Apple iPhones, allows BMW owners a whole new way to record their performance on the street or on a track. During the launch of the recent BMW M6 Gran Coupe, BimmerPost was able to get a full demonstration of how this new app works.
Far more involved than the current M Power Meter, the M Power App records data from in-car sensors and acts as a telemetry tool to allow drivers to see how they did on a particular track. Aside from an overlay on a track map showing acceleration and braking applications as well as head-to-head comparisons, the app also shows a line graph of everything from brake and throttle inputs to g-force, fuel mileage and engine speed. A small visual on the screen also shows steering angle, and lap times and speeds can all be stored as well. The data can even be shared with others, whether for bragging rights or instruction purposes.
This app works on any newer BMW equipped with the BMW Apps option, but the phone must be tethered to the car and the data understandably cannot be viewed while driving. Scroll down for the video demonstration recorded recently at Austin's Circuit of the Americas.

BMW expounds on i8 design and performance in new videos

At this point, there isn't much we don't know about the 2015 BMW i8, so BMW is starting to focus its attention on reassuring consumers that the future of BMW won't abandon the past. In these two recently released videos, BMW answers questions prospective buyers might have about about the new model's design and performance.
In the design video, BMW explains how the i8's styling is intended to be practical, with aerodynamics and fuel efficiency in mind, yet still have a sporty and dynamic look. The performance video aims to show that the plug-in hybrid can be fuel efficient while still delivering plenty of performance, and it shows an animation about how the i8's drive systems work together. Scroll down to watch both videos on this bold green supercar.

BMW considering North American engine plant?

BMW may be set to expand its US operations with a new engine plant, Bloomberg reports. The Bavarian automaker already has its Spartanburg, SC factory which builds the company's X3, X5 and X6 crossovers. According to the story, Mexico is also under consideration for the BMW engine factory, with the report claiming a final decision will be made in 2014.
"Establishing local motor manufacturing abroad is more complex than assembling cars, but it's a logical step for them to eventually start making engines in markets where they're expanding vehicle production," Juergen Pieper, an analyst for Bankhaus Metzler tells Bloomberg. Building engines in the US or Mexico would save BMW from having to ship engines for some of its most popular models across the Atlantic.
BMW, for its part, hasn't said anything concrete. Spokesman Mathias Schmidt is quoted in the story saying, "As part of our long-term growth strategy, we're frequently looking at different countries for possible locations of future production facilities. No decisions have been made yet, though, for an additional plant."